WHITE PLAINS, N.Y. | Travelers to Irving, Texas can now awaken to a new mode of extended stay travel. Today, Starwood Hotels & Resorts Worldwide, Inc. (NYSE:HOT), announced an agreement with Sava Holdings, LTD. to open an Element hotel in Irving, Texas in October of 2008. Inspired by Westin Hotels & Resorts, Element Irving will mark the beginning of construction with a “Ground Awakening” event on September 6, 2007. Irving’s newest hotel will offer a new extended stay experience that combines smart design, nature-inspired, and eco-friendly touches. Modern amenities range from WiFi to an international pantry stocked with everything from Korean kimchi soup to dolmades, a Greek favorite. Guests will leave Irving’s newest hotel knowing what it truly means to wake up and thrive.

Awaken to Smart Design

The Element brand’s unique smart design philosophy is evident from the moment guests arrive. After passing through a signature portal that provides a literal bridge to the Element interior haven, guests will be greeted with streams of natural light from a multi-storied window wall. The vitality of the lobby will be matched by the energy of the hotel’s outdoor fire pit and barbecue, where a regular nightly gathering will give guests an opportunity to interact, while sipping a glass of wine or draft microbrew beer.





“This hotel’s intelligent design creates an ideal setting for relaxing, working or socializing while away from home for longer periods of time,” said Nicholas Lakas, director, Element Hotels. “We want to provide an environment for our guests that will enable them to thrive and enjoy everything that Irving has to offer.”

The smart design and clever use of space in the hotel’s 123 guest rooms will be aimed at encouraging guest productivity while facilitating relaxation. Element Irving’s open, modular flow will blend together each part of the guestroom to create a residential feel. Guests will be able to customize their rooms to match their habits through multi-purpose, modular furniture, swiveling flat-screen televisions, large desks with open shelving and custom-designed closets. In addition, each room offers a complete kitchen that features modern, energy-star rated appliances and all the tools and utensils to prepare a gourmet meal. Guests will also rest soundly in the renowned Westin Heavenly Bed®, and recharge each morning in a sleek, contemporary bathrooms with oversized spa showers.

A Vital Travel Hub

Centrally located between Dallas and Fort Worth, Irving is known for its high-profile sports venues, thriving business community and variety of shopping venues. Just 15 minutes from Dallas/Fort Worth International Airport, Element Irving offers easy access to the city’s impressive network of hike-and-bike trails, a variety of golf courses and the Dallas Zoo.

“Irving is the perfect city for Element guests to thrive in due to its fast-growing business sector, heavily-trafficked sports venues, and proximity to both Dallas and Fort Worth,” said Suhas Naik of Sava Holdings, LTD. “Whether they’re working or relaxing, this refreshing haven will put guests in control of their experience, helping them feel at their best while on the road.”

Space to Live Your Life

A signature breakfast offering, fully equipped fitness center and uninterrupted indoor/outdoor public spaces will deliver a multi-functional, natural environment that provides guests with the space to work, relax or socialize. Intuitive staff will provide guests the personalized attention they need and the space they desire to live a complete and balanced life while at the hotel.

Element Irving will also feature approximately 1,600 square feet of meeting space, an integrated technology center and library, as well as café seating, a workspace and a flexible lobby lounge space. For breakfast, guests will be able to choose among several options, including its signature hot breakfast sandwich, fresh fruit and cereal bar.

About Starwood Hotels & Resorts Worldwide, Inc. | Starwood Hotels & Resorts Worldwide, Inc. is one of the leading hotel and leisure companies in the world with approximately 890 properties in more than 100 countries and 145,000 employees at its owned and managed properties. Starwood Hotels is a fully integrated owner, operator and franchisor of hotels and resorts with the following internationally renowned brands: St. Regis®, The Luxury Collection®, Sheraton®, Westin®, Four Points® by Sheraton, W®, Le Méridien® and the recently announced AloftSM and ElementSM Hotels. Starwood Hotels also owns Starwood Vacation Ownership, Inc., one of the premier developers and operators of high quality vacation interval ownership resorts. For more information, please visit .

(Note: This press release contains forward-looking statements within the meaning of federal securities regulations. Forward-looking statements are not guarantees of future performance or events and involve risks and uncertainties and other factors that may cause actual results or events to differ materially from those anticipated at the time the forward-looking statements are made. These risks and uncertainties are presented in detail in our filings with the Securities and Exchange Commission. Although we believe the expectations reflected in such forward-looking statements are based upon reasonable assumptions, we can give no assurance that our expectations will be attained or that results and events will not materially differ. We undertake no obligation to publicly update or revise any forward-looking statement, whether as a result of new information, future events or otherwise.)

Roxanne Rabasco
914-640-3687
Starwood