SAS and IDeaS to Unveil the Integration of Campaign Manager and IDeaS RMS [inactive]
2009 Eye for Travel Distribution Summit
IDeaS Revenue Optimization, the leading provider of revenue management and optimization solutions and services and SAS, the leader in business analytics, will unveil in an APAC industry first, a powerful a powerful toolset combination offering at the 2009 Eye for Travel Distribution Summit.
- Luke Soon, Principal, Customer Intelligence Practice Field Strategy and Support, SAS Asia Pacific.
- Steve Pinchuk, General Manager Profit Optimization Division, SAS.
"Revenue Management belongs deeply embedded with Sales and Marketing and the SAS and IDeaS joint offering provides the vital link required to unite a hotels revenue management tools with their sales and marketing processes "said Steve Pinchuk, General Manager Profit Optimization Division SAS.
This workshop will examine why it is integral to the success of a hospitality organization that their revenue management systems are embedded in the overall sales and marketing process. By synchronizing demand generating and demand controlling functions, hotels will be able to sustain their overall profitability during these uncertain economic times.
"This is a brand new offering to the wider hospitality industry, at a time when revenue optimization is vitally important. The seamless combination of Revenue Management analytics and marketing techniques in a manner which has never been seen before" explained Grahame Tate IDeaS, Asia Pacific, Managing Director.
For those interested in attending this workshop at the 2009 Eye for Travel Distribution Summit, please refer to http://events.eyefortravel.com. The discussion will be facilitated by Luke Soon and Steve Pinchuk and will be held on April 1 at 1pm.
SAS is the leader in business analytics software and services, and the largest independent vendor in the business intelligence market. Through innovative solutions, SAS helps customers improve performance and deliver value by making better decisions faster. SAS gives you THE POWER TO KNOW®. For more information, visit www.sas.com
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