SAS and IDeaS to Unveil the Integration of Campaign Manager and IDeaS RMS at 2009 Eye for Travel Distribution Summit
IDeaS Revenue Optimization, the leading provider of revenue management and optimization solutions and services and SAS, the leader in business analytics, will unveil in an APAC industry first, a powerful a powerful toolset combination offering at the 2009 Eye for Travel Distribution Summit.
- Luke Soon, Principal, Customer Intelligence Practice Field Strategy and Support, SAS Asia Pacific.
- Steve Pinchuk, General Manager Profit Optimization Division, SAS.
"Revenue Management belongs deeply embedded with Sales and Marketing and the SAS and IDeaS joint offering provides the vital link required to unite a hotels revenue management tools with their sales and marketing processes "said Steve Pinchuk, General Manager Profit Optimization Division SAS.
This workshop will examine why it is integral to the success of a hospitality organization that their revenue management systems are embedded in the overall sales and marketing process. By synchronizing demand generating and demand controlling functions, hotels will be able to sustain their overall profitability during these uncertain economic times.
"This is a brand new offering to the wider hospitality industry, at a time when revenue optimization is vitally important. The seamless combination of Revenue Management analytics and marketing techniques in a manner which has never been seen before" explained Grahame Tate IDeaS, Asia Pacific, Managing Director.
For those interested in attending this workshop at the 2009 Eye for Travel Distribution Summit, please refer to http://events.eyefortravel.com. The discussion will be facilitated by Luke Soon and Steve Pinchuk and will be held on April 1 at 1pm.
SAS is the leader in business analytics software and services, and the largest independent vendor in the business intelligence market. Through innovative solutions, SAS helps customers improve performance and deliver value by making better decisions faster. SAS gives you THE POWER TO KNOW®. For more information, visit www.sas.com
Phone: +1 952 698 4200
Fax: +1 952 698 4299
With more than 1.6 million rooms priced daily on its advanced systems, IDeaS Revenue Solutions leads the industry with the latest revenue management software and advisory services. Powered by SAS® and with nearly three decades of experience, IDeaS proudly supports over 10,000 clients in 124 countries and is relentless about providing hoteliers with insightful ways to manage the data behind hotel pricing.
IDeaS empowers clients to build and maintain revenue management cultures–from single entities to world-renowned estates–by focusing on a simple promise: Driving Better Revenue.
IDeaS has the knowledge, expertise and maturity to build upon proven revenue management principles with next-generation analytics for more user-friendly, insightful and profitable revenue opportunities–not just for rooms, but across the entire hotel enterprise. For more information, visit www.ideas.com.