Travelscream Strengthens Global Presence with Opening of Beijing Office
Travelscream APAC to be managed by former GTA by Travelport Executive Eric Demaret
According to Demaret, regional and outbound travel is growing at a solid pace, and the introduction of Travelscream's business model to this market could not come at a better time.
"Travelscream's cost-effective customer acquisition and engagement solutions will be a welcome change from the typical travel marketing methods currently available, which are expensive and time-consuming," he said. "Travelscream's programs will help hoteliers reduce real operating costs while extending brand reach to a much larger customer base."
Demaret's established relationships with more than 8,000 hotels and a dozen airlines will allow him to rapidly integrate an abundance of Asian travel service providers into Travelscream's existing Travel Deals Network.
These Pacific Rim travel deals will initially be showcased on Travelscream's existing network of trusted online media channels including Fodors.com, New York Media (NYMag.com), NationalGeographic.com and more than a dozen other influential publishers.
Demaret will then expand the business model to develop a select group of media partners within the Asia Pacific region, which will allow travel service providers to advertise directly to the region's populace.
"There are more than 3.6 billion people in this part of the world, and seventy-five percent of those who travel do so extensively on a regional level. The opportunity to reach them through a tacit endorsement of the media channels in which they are already engaged is very appealing to travel service providers both here in the U.S. and abroad," said Travelscream CEO Tom Griffin. "This is an exciting time for our company, which continues on a strong upward growth trend notwithstanding the current economic environment."
Currently more than 35% of Travelscream's clients are located in countries outside of the United States.
VP Marketing Communications
Phone: 970 306 4112
Fax: 970 984 4022