Traffic Distribution Analysis: 37.86% of all visits to the online 'Travel' industry went to the top 10 websites for the month of March, 2009. 47.23% went to the top 20 websites and 68.81% went to the top 100 websites. | Visit Duration Analysis: The average visit duration for visits to the online 'Travel' industry was 9 minutes, 20 seconds for the month of March, 2009. This is a minimal decrease from last months average visit duration of 9 minutes, 21 seconds. The monthly churn in the Top 100 in the 'Travel' industry for the month of March, 2009 based on visits was 4.0%, which means that 4 websites in this industry's Top 100 rankings have changed since February, 2009.

Traffic Distribution Analysis: 37.86% of all visits to the online 'Travel' industry went to the top 10 websites for the month of March, 2009. 47.23% went to the top 20 websites and 68.81% went to the top 100 websites. | Visit Duration Analysis: The average visit duration for visits to the online 'Travel' industry was 9 minutes, 20 seconds for the month of March, 2009. This is a minimal decrease from last months average visit duration of 9 minutes, 21 seconds. The monthly churn in the Top 100 in the 'Travel' industry for the month of March, 2009 based on visits was 4.0%, which means that 4 websites in this industry's Top 100 rankings have changed since February, 2009.

Matt Tatham
Manager, Media Relations
Experian