Canadian Lodging Industry Embraces Environmental Initiatives
The HAC Green Key Eco-Rating Program is a graduated rating system designed to recognize hotels, motels and resorts that are committed to improving their environmental performance. Based on the results of a comprehensive environmental audit of their day-to-day operations, hotels are awarded a one to five Green Key rating. To date, there are just over 1,100 lodging properties participating in the Program representing approximately 57% of all guestrooms.
“The numbers of participating hotels shows an exponential growth in the program,” said Tony Pollard, HAC President. “It reflects the 92% of travellers that, according to an April 2008 Deloitte Consumer Survey, are looking to stay at environmentally friendly hotels.”
The Green Key Program continues to evolve as HAC engages in partnerships with environmental organizations, government agencies and associations to ensure the Canadian industry becomes a leader in environment stewardship. To date HAC works closely with Public Works & Government Services Canada (PWGSC), Association of Canadian Travel Executives (ACTE), Meetings & Incentive Travel (M&IT), CAA/AA, the Corporation de l'industrie touristique du Québec (CITQ), Résérvert and the Canadian Sustainable Tourism Advisory Council (CSTAC).
HAC is also pleased to have been invited to participate in the Global Sustainable Tourism Criteria Partnership, a partnership initiated by the United Nations Foundation, United Nations Environment Programme, United Nations World Tourism Organization, and the Rainforest Alliance. Additionally, HAC has pledged itself as a charter supporter of the Sustainable Tourism Stewardship Council (STSC), a collaborative project of the Rainforest Alliance, UN agencies, major tourism businesses, national and regional sustainable tourism certification programs and a wide array of national and international social and environmental NGOs.
Travellers can find the most up-to-date list of participating properties on the program website, , as well as in a number of provincial and municipal accommodation guides.
The Hotel Association of Canada is the national organization representing the lodging industry in Canada. Our membership encompasses the provincial and territorial hotel associations, the corporate hotel chains, independent hotels, motels and resorts and the many suppliers to the hotel industry. Our objective is to assist both our national and international members as they endeavor to enhance their competitiveness and achieve their bottom line.
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