Melia Palacio da Lousa Boutique Hotel, is Portugal's first boutique hotel of the hotel chain Sol Melia, uses GuestCentric Systems innovative service to optimize their online presence and increase their direct online bookings. GuestCentric's integrated service provides high-end tools for online marketing and distribution at affordable prices to independent hotels.

"During this time of economic crisis the trends of the travelers are changing, as time goes by there is more demand for online services." Says Pedro Colaco President and CEO of GuestCentric Systems. "It is crucial that hoteliers take control of their offer and that they provide their customers with high-end online services."

With the use of the best technologies, the new website provides customers all the necessary information about the property and ensures a secure service to make online reservations. GuestCentric platform creates an attractive property display using the industry best practices and intensive usability test, providing the visitors with a unique experience. With GuestCentric's unique InstantHotel Technology, Melia Palacio da Lousa Boutique Hotel can have full control of their own website, update and edit information whenever is needed.

"Since our Hotel is the first hotel from the chain Sol Melia of its class in Portugal we wanted to make sure that our customers received a unique experience not only while staying with us but also while navigating our website and making their reservation. GuestCentric immediately understood our necessities and provided us with the tools to guarantee a unique experience to our guest." Said Pedro Mendes, sales executive Melia Palacio da Lousa. "GuestCentric service simplifies the life of hoteliers, the service is very easy and fast to use at affordable prices. With GuestCentric service we have control our website."

With GuestCentric integrated platform Melia Palacio da Lousa Boutique Hotel can now offer the rich, secure and interactive online experience. The innovative booking engine offers visitors a fluid shopping experience with a calendar overview that shows up to 550 days of real-time room availability and pricing information, visitors are guaranteed to find the best available rates when booking online. The new one-screen booking engine decreases the reservation abandon rate by offering a simple and faster booking process.

The Melia Palacio da Lousa also provided with a full featured reservations platform that simplifies the management of the online and offline reservations and maximizes revenue.

Lastly, through the promotion channel the hotel can reinvent their offer. The special offers feature allows the hotel to create promotions with yielding restrictions like max and min stay, advance payment, sell limit and specific dates.

"Two weeks after we contacted GuestCentric our new website was ready to be published. We are very satisfied with the progress of our online service, in one month we increased the number of website visitors and due to the interactive booking engine the reservation abandon rate has decrease." Said Pedro Mendes

About Melia Palacio da Lousa Boutique Hotel

The Melia Palacio da Lousa, the country's first boutique hotel, is an emblazoned eighteenth century property, recently transformed into a four star hotel, which combines the charm of historic environments to advanced technology. The building is classified as historical heritage and offers ideal conditions to relax and enjoy an exquisite treatment, in a scenario guided by the need for refinement and style.

For more information visit: http://www.palaciodalousa.com

About GuestCentric | Headquartered in Stamford, CT with offices in the UK and Portugal, GuestCentric Systems is a Software-as-a-Service provider that revolutionizes the way independent hotel operators compete for customers with larger players in the travel industry. Its online marketing and booking platform offers a simple and cost-effective way for hoteliers to create a professional web display of the hotel property, integrate direct booking and online marketing capabilities to increase online bookings, lower expenses and develop long-standing relationships with guests.

For more information visit: http://www.guestcentric.com