iNNtelligenz makes cutting-edge online market analysis tools accessible to every hotel
iQueLab ltd launches web-based market intelligence app offering the first truly usable and affordable hotel market intelligence solution
And who really is your competition? The reality is that it's not the hotel that chooses their competitors, but the customer. In the end, it might almost seem that a voodoo ritual would be as effective in coming up with an effective pricing strategy.
iNNtelligenz was created to help stop the pricing voodoo. Rather than limiting your view of the market to raw data for only a select number of hotels using existing shopping tools, iNNtelligenz takes complete market data for arrival dates far into the future, and delivers it to you in a clear and easy-to-understand way. No more scouring reams of datasets to try to get a picture of what is going on, using market data limited to the five or so hotels that have historically been your competitors. Or weekly shopping reports that may not catch key market shifts as they occur. iNNtelligenz not only shops your whole market daily, but the alerts feature flags any relevant shift in the market since the previous day, using parameters that you have chosen yourself. So you are always proactively warned when anything important happens.
And the pricing of the product also takes a fresh approach. Rather than charging based on the quantity of data shopped, its the average daily rate of your market and your hotel size that determine the price. So when the market happens to take a dip, so does the cost for iNNtelligenz.
iQueLab is demoing iNNtelligenz on stand 846 on the HITEC Conference in Anaheim, CA.
About iQueLab - the brainchild of a group of hotel revenue management experts and internet technology pros from the UK, Israel, Canada and Russia iQueLab uses the most advanced data capturing technology to aggregate complete market data from the main online travel portals. Driven by an obsession for intuitive design and usability, iQueLab founder and Managing Director Roman Peskin has applied his years of experience in hotel sales and distribution to create a tool that he himself could use in his daily work as a revenue manager. The company is headquartered in the UK with the US base located in San Francisco, California.