STR Hotel News Now

Technology has always lent itself favorably to the notion that to survive in unprecedented times, innovation is the name of the game. Software and microchips are practically obsolete by the time they’re new—such is the pace of progress when measured in binary code. Rarely has the hotel industry been on the forefront of technological achievement, but that doesn’t mean savvy hoteliers can’t harness the power of high-tech tools to help them navigate the downturn. And that doesn’t mean they can’t plan for new innovations.

Read the full article at HotelNewsNow (part of CoStar)