Texas Howard Johnson rebrands as Magnuson Hotel Amarillo
Guests staying at the Magnuson Hotel Amarillo will be centrally located near the city center of downtown Amarillo. The Magnuson Hotel Amarillo is ideally located on Interstate 40 between the Amarillo International Airport and the Tradewind Airport. Nearby corporations, hospitals and universities include Bell Helicopter, Tyson Foods, Owens-Corning, Baptist St. Anthony’s and Amarillo College. At the Magnuson Hotel Amarillo, guests will enjoy 3-Star amenities, including continental breakfast each morning, a seasonal outdoor pool, free wireless internet and pet-friendly accommodations. Guests will have convenient access to golfing, hiking, mountain biking, horseback riding and rock climbing. http://www.magnusonhotels.com/magnuson-hotel-amarillo
Amarillo is world famous as the crossroads of America and one of the last places on earth where the Old West is just minutes away. Amarillo has a wide array of events to satisfy the outdoors person, the western history buff and the arts connoisseur. Amarillo’s attractions include the Palo Duro Canyon, the nation’s second largest canyon, the Panhandle-Plains Historical Museum, the American Quarter Horse Museum, Wonderland Amusement Park and a professional ballet and symphony. With an average of 270 days of sun each year, Amarillo truly is a mecca for the outdoor enthusiast.
“Magnuson Hotels is dedicated to helping Kirit Patel and the Magnuson Hotel Amarillo combat the worst occupancy crash in history, so that he and his employees can profitably provide the best possible welcome for his hotel guests,” stated Melissa C. Magnuson, CEO/Principal.
As a Magnuson Hotels affiliate, the Magnuson Hotel Amarillo will receive complete brand representation in all major U.S. and Canadian markets and market segments without the costs and requirements of franchise brand affiliation. In contrast to other traditional hotel chains that charge a percentage of total hotel revenue, the Magnuson Hotel Amarillo will increase its net income with higher marketing exposure at a lower cost. All direct revenue to the hotel is non-commissionable and royalty free. The Magnuson Hotel Amarillo will be marketed as highly differentiated yet backed by the quality standards of the world’s largest independent hotel group. The hotel will also receive a 10% brand rebate paid every six months.
About Magnuson Worldwide:
Since its launch fifteen years ago, Magnuson Worldwide has become America's fastest growing hotel brand and a top 15 global chain, marketing over 1,000 hotels across six countries and three continents. Magnuson Worlwide's newly formed distribution partnership with Chinese operator Jin Jiang Hotels and Europe's Louvre Hotels is the world's largest hotel alliance, forming a consortium of over 8,000 hotels and 800,000 rooms worldwide, equal to the size of a top 2 global hotel chain.