Radical Innovation in Hospitality
Pixel Hotel in Linz, Austria wins the Radical Innovation in Hospitality Award
This year’s winner of the Radical Innovation in Hospitality Award, co-sponsored by the John Hardy Group and Hospitality Design (HD) magazine, is radically different. It is not just a pie-in-the-sky, what-if hotel concept sketched out as a contest entry; the winning concept is open and operating. Pixel Hotel in Linz, Austria, earned the competition’s $10,000 grand prize for deconstructing a traditional hotel model, creating guestrooms in six locations across the city’s urban core. The prize was awarded September 15, 2009, at Hospitality Design Boutique Exposition & Conference (HD Boutique) in Miami Beach as the top two juried projects faced a popular vote to determine the winner.