PolyU Asserts Leading Position in Hospitality and Tourism Research
The Hong Kong Polytechnic University is proud to have the largest number of International Academy for the Study of Tourism (IAST) members in any university worldwide.
The fifth academy member from PolyU is Prof. Bob McKercher, who presented his work at IAST's 20th anniversary conference "A 20-20 Vision of Tourism Research: Roads Travelled, Hills yet to Climb" held in Mallorca, Spain, in June 2009. Prof. McKercher has joined his fellow SHTM colleagues Prof. Kaye Chon, Prof. Haiyan Song, Prof. Cathy Hsu and Prof. Stephen Witt on the board of IAST.
Prof. Kaye Chon, SHTM Director and Chair Professor, said, "We are proud of Prof. McKercher's outstanding achievement. The honour bestowed on him further prove that he is again being recognised as one of the world's leading scholars for the invaluable contributions he makes to global hospitality and tourism education and research." SHTM's major strength is its international scope, and prides itself on its internationally recognised faculty members.
Prof. McKercher has a wide range of research interests. He has published over 190 scholarly papers and research reports on a variety of cultural tourism, socio-cultural tourism, nature-based tourism, regional tourism development, tourism marketing and tourism education issues. He is the author of The Business of Nature-based Tourism (1988) and co-authored Cultural Tourism: The Partnership between Tourism and Cultural Heritage Management (2002). He has also co-edited two other books. Prof. McKercher is the member of the editorial board of 14 international tourism journals. He was also appointed a Fellow by the Council for Australian University Tourism and Hospitality Education (CAUTHE) in 2008.
Prof. McKercher has been an active academic in the field of tourism since 1990, working in both Australia and Hong Kong. Prior to that, he worked in the Canadian tourism industry in a variety of advocacy and operational roles. Prof. McKercher joined PolyU in 1998.
PolyU's School of Hotel and Tourism Management is a leading provider of hospitality education in the Asia-Pacific Region. It is ranked No. 4 among the world's top hotel and tourism schools based on research and scholarship, according to a study published in the Journal of Hospitality & Tourism Research in 2005.
With 60 academic staff drawing from 18 countries, the School offers programmes at levels ranging from PhD to Higher Diploma. It was awarded the 2003 International Society of Travel and Tourism Educators Institutional Achievement Award in recognition of its significant contribution to tourism education, and is the only training centre in the Education and Training Network in Asia recognised by the United Nations World Tourism Organisation.
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About PolyU"s School of Hotel and Tourism Management
For close to 40 years, PolyU"s School of Hotel and Tourism Management has refined a distinctive vision of hospitality and tourism education and become a world-leading hotel and tourism school. Rated No. 1 in the world in the "Hospitality and Tourism Management" category according to ShanghaiRanking"s Global Ranking of Academic Subjects 2017, placed No. 1 in the world in the "Hospitality, Leisure, Sport & Tourism" subject area by the CWUR Rankings by Subject 2017 and ranked among the top 3 "Hospitality and Leisure Management" institutions globally in the QS World University Rankings by Subject 2017, the SHTM is a symbol of excellence in the field, exemplifying its motto of Leading Hospitality and Tourism.
With 75 academic staff drawing from 22 countries and regions, the School offers programmes at levels ranging from undergraduate degrees to doctoral degrees. In 2012, the SHTM was bestowed the McCool Breakthrough Award by the International Council on Hotel, Restaurant, and Institutional Education (I-CHRIE) recognising its breakthrough in the form of its teaching and research hotel – Hotel ICON – the heart of the School"s innovative approach to hospitality and tourism education. A member of the UNWTO Knowledge Network, the SHTM is also the editorial home of Asia Pacific Journal of Tourism Research, Journal of Travel and Tourism Marketing, Journal of Teaching in Travel and Tourism and Journal of China Tourism Research.