HSMAI's Western Hospitality Conference Provided Leading Tactics for a Profitable Business in a Bad Economy
Other industry professionals included Steven O’Malley of Maritz Travel and Debbie Bermont of Source Communications who shared their insight on the challenges the economy has presented to the industry. With regard to the travel, O’Malley has witnessed the change in value that has occurred for travelers. There is less concern about luxury and a higher priority on experiences that emotionally impact vacationers. For some like Bermont, the recession only serves to fuel the potential energy for businesses to discover innovative methods for growth despite the current state of the economy.
“This conferences was a great opportunity for key industry professionals, speakers and panelists to come together to discuss the struggles that are affecting every aspect of the industry,” said Jennifer Kim HSMAI Los Angeles Chapter President about the opportunity for networking and collaboration. “Our theme at this year’s conference is truly to explore these opportunities through education which is why we extended this year’s conference to a full day of panels and discussions.”
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The Hospitality Sales and Marketing Association International (HSMAI) is committed to growing business for hotels and their partners, and is the industry"s leading advocate for intelligent, sustainable hotel revenue growth. The association provides hotel professionals & their partners with tools, insights, and expertise to fuel sales, inspire marketing, and optimize revenue through programs such as HSMAI ROCET, Adrian Awards, and Revenue Optimization Conference. HSMAI is an individual membership organization comprising more than 7,000 members worldwide, with 40 chapters in the Americas Region. Connect with HSMAI at www.hsmai.org, www.facebook.com/hsmai, www.twitter.com/hsmai and www.youtube.com/hsmai1.
HSMAI is the leading association of sales and marketing professionals in the hospitality industry. With over 7,000 members in 35 countries, HSMAI is a global network of individuals, chapters, businesses and organizations. All industry segments are represented including hotels, resorts, airlines, cruise ships, car rental agencies, restaurants, attractions and theme parks, convention and visitors bureaus, destination management companies and reservation sales organizations.
As the regional chapter for the metropolitan area, HSMAI Greater New York serves a community of over 500 hospitality professionals who are committed to the highest standards of service and ongoing professional development.
Membership is open to anyone in hospitality sales, marketing or management as well as travel and tourism educators and service providers who support the industry. HSMAI continues to lead the industry by providing education and market research to its members.