Report Outlines the ‘New Normal’ for U.S. Business Travel
- With Travel Costs Relatively Flat, Business Travel Projected to Increase
- Travel Policies Expected to Remain Tight
With air travel and car rental costs expected to remain nearly flat and hotel rates expected to decline, businesses expect to travel more. That growth in travel is expected to lead to increases in travel expenditures.
- Nearly 7 in 10 (69%) of travel managers responding to an NBTA survey expect business travel volume to grow in 2010.
- 56 percent of travel managers project their total travel spend to increase in 2010; another 31 percent expect their total travel spend to remain flat year over year.
Travel and meetings buyers also expect to see an easing of travel & meeting reductions in 2010. Compared to the previous year, the percentage of travel managers expecting to see cuts has gone down in the following areas: number of meetings (-27%), non-essential travel and conference (-20%) and event attendance (-15%).
NBTA President & CEO, Craig Banikowski, CCTE, C.P.M., CMM, said, "Travel management is once again quickly responding to shifting business cycles to help companies optimize their travel investments to maximize profits. As the economic recovery begins taking hold in 2010, companies will take advantage of low travel costs to send employees on the road in greater volumes, thus fueling the recovery."
Banikowski continued, "The uptick in business travel in 2010 will take place within the framework of a new corporate culture in terms of travel. In the 'new normal,' we see stronger travel mandates, greater use of pre-trip approval and audits, tighter restrictions on premium class travel, more focus on travel ROI, and enterprise-wide strategic meetings management."
In the new business travel environment, corporate travel managers expect to drive good values with preferred travel suppliers:
- 70 percent of buyers expect to negotiate better hotel discounts for 2010.
- More than 30 percent forecast better discounts with airlines, and car rental companies.
The full report is available to NBTA members at . Non-members can access the report later this week. Members of the media should contact the NBTA Publication Relations team at firstname.lastname@example.org.
Methodology | The NBTA 2010 U.S. Business Travel Buyers' Cost Forecast is based on primary findings from an online survey completed by 180 U.S.-based NBTA Direct Members (corporate travel buyers) between the dates of August 13 and September 24, 2009, as well as additional analysis of data collected from sources such as the Bureau of Transportation Statistics, Smith Travel Research, IHS Global Insight, and the International Air Transport Association (IATA).
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About the Global Business Travel Association
The GBTA Foundation is the education and research foundation of the Global Business Travel Association (GBTA), the world"s premier business travel and meetings trade organization headquartered in the Washington, D.C. area with operations on six continents. Collectively, GBTA"s 9,000-plus members manage more than $345 billion of global business travel and meetings expenditures annually. GBTA provides its growing network of more than 28,000 travel professionals and 125,000 active contacts with world-class education, events, research, advocacy and media. The Foundation was established in 1997 to support GBTA"s members and the industry as a whole. As the leading education and research foundation in the business travel industry, the GBTA Foundation seeks to fund initiatives to advance the business travel profession. The GBTA Foundation is a 501(c)(3) nonprofit organization. For more information, see gbta.org and gbta.org/foundation.