The Landmark London Selects IDeaS to Deploy Industry Leading Revenue Management System
IDeaS Reinforces its Presence in the Luxury Hospitality Segment
"The outstanding results obtained by the Royal Lancaster, and the excellent reputation IDeaS boasts among five-star hospitality environments in London, were amongst the reasons why we decided to implement the IDeaS V5i solution at the Landmark as well," said Sally Beck, Director of Marketing at The Landmark London.
IDeaS V5i was deployed via Software as a Service (SaaS), with Sally Beck highlighting a number of key functionalities as particularly beneficial to The Landmark London, "The Group Evaluation tool is a perfect fit for our facility; as groups constitute about 30% of our business and, therefore, it is paramount for us to manage them efficiently. In addition to that, the Best Available Rate (BAR) module with Rate Shopper Integration provides essential assistance in making pricing decisions while incorporating competitive rate information."
"This new partnership reinforces IDeaS' strength in the London luxury hospitality market, and we are confident that The Landmark London will provide an important benchmark for other high profile properties within the area," said Cheryl Hawksworth, Sales Manager for the UK and Ireland, IDeaS. "It also secures IDeaS' reputation of working with the Leading Hotels of the World, as an increasing number of globally renowned hotels are recognizing IDeaS' leadership in providing the latest hotel technology. Therefore, we feel very well positioned for future growth in this market segment."
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With more than 1.6 million rooms priced daily on its advanced systems, IDeaS Revenue Solutions leads the industry with the latest revenue management software solutions and advisory services. Powered by SAS® and with nearly three decades of experience, IDeaS proudly supports over 10,000 clients in 124 countries and is relentless about providing hoteliers with insightful ways to manage the data behind hotel pricing.
IDeaS empowers clients to build and maintain revenue management cultures–from single entities to world-renowned estates–by focusing on a simple promise: Driving Better Revenue.
IDeaS has the knowledge, expertise and maturity to build upon proven revenue management principles with next-generation analytics for more user-friendly, insightful and profitable revenue opportunities–not just for rooms, but across the entire hotel enterprise. For more information, visit www.ideas.com.