U.S. hotel performance for the week ending 24 October 2009
Among the Top 25 Markets, Oahu Island, Hawaii, experienced the largest occupancy increase, up 10.4 percent to 83.8 percent, followed by Boston, Massachusetts, with a 7.5-percent increase to 79.8 percent. Houston, Texas, posted the largest occupancy decrease, falling 32.9 percent to 57.5 percent. Three other markets reported double-digit occupancy decreases: Tampa-St. Petersburg, Florida (-13.5 percent to 51.2 percent); Detroit, Michigan (-11.6 percent to 51.2 percent); and Dallas, Texas (-10.5 percent to 55.0 percent).
New Orleans, Louisiana, posted the only ADR increase, up 7.9 percent to US$133.96. New York, New York, experienced the largest ADR decrease, falling 18.9 percent to US$256.72, followed by Tampa-St. Petersburg (-17.9 percent to US$86.20), and Phoenix, Arizona (-17.1 percent to US$106.03).
Two markets reported RevPAR increases: New Orleans (+7.9 percent to US$90.63) and Oahu Island (+3.0 percent to US$128.72). Boston ended the week flat in RevPAR at US$123.43. Houston fell 43.4 percent to US$53.02, experiencing the largest RevPAR decrease. Two other markets posted RevPAR decreases of more than 25 percent: Tampa-St. Petersburg (-29.0 percent to US$44.16) and Detroit (-25.3 percent to US$39.12).
STR provides clients from multiple market sectors with premium, global data benchmarking, analytics and marketplace insights. Founded in 1985, STR maintains a presence in 16 countries with a corporate North American headquarters in Hendersonville, Tennessee, and an international headquarters in London, England. For more information, please visit str.com.