VFM Leonardo, leader in online visual content distribution for hotels, is pleased to announce that Toby Kubis has joined its executive team. In his role as Vice President Corporate Hotel Sales, Toby will lead the Corporate Sales Team and oversee and develop new business relationships with major hotel brands and chains. Toby brings a broad spectrum of experience to VFM Leonardo with 20 years in marketing, businesses development, revenue management and sales roles.

Prior to joining VFM Leonardo, Toby held numerous positions at Sabre Holdings over a 10 year period. Most recently, he was the Director of Leisure Strategy and Marketing and successfully led the strategy and marketing for the leisure travel segment. Prior to that, Toby was the Director of Hotel Relations responsible for managing the European and Latin American sales teams. Toby has also held positions at American Airlines and at reputable companies in the pharmaceutical and banking industries.

“I’m thrilled that Toby has joined the VFM Leonardo team – especially since he has worked with us as a client and partner at Sabre for years,” said Paolo Boni, President and CEO at VFM Leonardo. “Toby’s extensive industry expertise makes him ideal for our team and integral to our continuous growth.”

“Working with VFM Leonardo in my previous role, I was extremely impressed by industry leading solutions for hoteliers and their extensive distribution network,” commented Toby. “I’m glad to be a part of the VFM Leonardo team and look forward to contributing to the company’s continued success.”

About VFM Leonardo | VFM Leonardo is a technology leader in online visual content management and distribution for the hotel industry. VFM Leonardo's VScape® and VBrochure™ products leverage the distribution capabilities of the VNetwork™, the most universally accepted and largest online visual content distribution network for the global travel industry. VFM Leonardo offers the most effective digital asset management and online merchandising systems available today with over 1,000,000 visual images (photos, virtual tours and videos) for 90,000 hotels worldwide currently in distribution across the VNetwork. All four global distribution systems (GDSs) - Amadeus, Galileo, Sabre, Worldspan - as well as Pegasus source hotel visual content exclusively through VScape. Tens of thousands of travel-related channels including online travel agencies, travel research and supplier web sites, search portals; Travelocity, Orbitz, Priceline, Tripadvisor, Yahoo! Travel, Kayak, Google and more also source visual content through VScape, many exclusively. For more information about VFM Leonardo, visit . Follow us on Twitter at .