BLLA and TRAVDEX™ partner on Industry Summit
The Boutique & Lifestyle Lodging Association (BLLA), the association focused on expanding marketing and distribution initiatives for boutique lodging members around the world, announced today a partnership with TRAVDEX, the one-stop shopping trade show for travel technology to promote a groundbreaking summit of leading travel industry trade organizations at the inaugural TRAVDEX in May 2010.
"It makes perfect sense for the Boutique & Lifestyle Lodging Association to partner with and help to promote TRAVDEX," says Frances Kiradjian, founder, Chair and Publisher of
BLLA. "Our members are highly interested in new technology and marketing solutions that will help them become more successful in their endeavors. TRAVDEX is the perfect fit for that."
TRAVDEX brings together travel technology sellers and travel industry suppliers, intermediaries and other technology purchasers in a global trade show. TRAVDEX debuts May 5-7, 2010 at the Cobb Galleria Centre in Atlanta and is produced by PhoCusWright Inc., the leading authority on how travelers, suppliers and intermediaries connect.
"Technology enables innovation, and TRAVDEX showcases the best and the brightest players in travel technology," said Philip C. Wolf, president and CEO of PhoCusWright. "We are thrilled to be working with BLLA and their participating members will enhance the experience at this premier travel technology event."
TRAVDEX registration is now open. To purchase a ticket or exhibition space, visit www.travdex.com. Early pricing is in effect through January 31.
PhoCusWright delivers qualitative and quantitative research on the evolving dynamics that influence travel, tourism and hospitality distribution. Our marketplace intelligence is the industry standard for segmentation, sizing, forecasting, trends, analysis and consumer travel planning behavior. Every day around the world, senior executives, marketers, strategists and research professionals from all segments of the industry value chain use PhoCusWright research for competitive advantage.
To complement its primary research in North America, Europe and Asia, PhoCusWright produces several high-profile conferences in the U.S. and Germany, and partners with conferences in the U.K., China and Singapore. Industry leaders and company analysts bring this intelligence to life by debating issues, sharing ideas and defining the ever-evolving reality of travel commerce.
The company is headquartered in the United States, with offices in Germany and India.
BLLA (Boutique & Luxury Lodging Association)
Established in 2009, the Boutique & Luxury Lodging Association (BLLA) is the world's most innovative and influential association for independent boutique hotels, brands, and suppliers. Dedicated to championing the unique essence of boutique hospitality, BLLA offers its global membership base unparalleled networking opportunities, industry insights, and advocacy initiatives. With a mission to elevate and empower independent hotel owners and operators, BLLA continues to shape the future of hospitality through innovation, collaboration, and excellence. The organization is a pioneer in forecasting the boutique movement. The corporate manifesto showcases BLLA as a catalyst for trends and the future of the boutique lifestyle, with a focus on hospitality. BLLA.org BLLA LinkedIn BLLA Events LinkedIn