Atlanta, GA – Experts from HVS, the word’s leading hotel consultancy and appraisal firm, will contribute to a panel on hotel valuation techniques and host a booth at the 22nd annual Hunter Hotel Investment Conference. The conference will be held March 17-19 at the Atlanta Marriott Marquis.

Mike Brophy, Director of Consulting and Valuation Services at HVS Atlanta, will participate as a panelist in a breakout session titled “Hotel Values in a Challenging Market.”

“Last year was all about hanging on, and this year is all about moving forward,” said Brophy. “We’re going to see more hotels come up for sale and buyers with the incentive to capitalize. For both parties it’s vital to know how much their hotel is worth in today’s market and where its value will stand five to ten years in the future. The reinvigorated transactions market will give appraisers another prism through which to determine accurate property values, and I look forward to exchanging insights on valuation strategies with my fellow panel participants and conference attendees.”

The “Hotel Values in a Challenging Market” breakout session will meet from 1:45 p.m. to 2:45 p.m. on Thursday, March 18.

Heidi Nielsen, Janet Snyder, and Ryan Bee, hotel appraisal and consulting associates with HVS Atlanta, will host an exhibition booth at the conference. The booth will feature giveaways and the opportunity to discuss hotel industry trends with HVS appraisal experts.

The Hunter Hotel Investment Conference, presented by Hunter Realty Investments, Inc., is one of the top hotel conferences in the industry. The 2010 conference will bring together representatives from the construction, financing, consulting, and ownership sectors, offering the opportunity to network and discuss business prospects with industry veterans.

For more information on the Hunter Hotel Investment Conference, please visit . To learn more above HVS and how our services can assist your next hotel venture, visit us at or contact Mike Brophy directly at [email protected] or 678-628-6577.

About HVS

HVS is the world’s leading consulting and services organization focused on the hotel, restaurant, shared ownership, gaming, and leisure industries. Established in 1980, the company performs more than 2,000 assignments per year for virtually every major industry participant. HVS principals are regarded as the leading professionals in their respective regions of the globe. We are client driven, entrepreneurial, and dedicated to providing the best advice and services in a timely and cost-efficient manner. Through a worldwide network of 30 offices staffed by 400 seasoned industry professionals, HVS provides an unparalleled range of complementary services for the hospitality industry. For further information regarding our expertise and specifics about our services, please visit

Mike Brophy
678-628-6577
HVS