Weekly Hotel Report - Total United States - Week of March 28, 2010 - April 03, 2010 — Photo by STR

The U.S. hotel industry reported decreases in all three key performance measurements during the week of 28 March-3 April 2010, according to data from STR.

In year-over-year measurements, the industry’s occupancy ended the week with a 3.6-percent decrease to 54.1 percent. Average daily rate dropped 4.4 percent to finish the week at US$94.45. Revenue per available room for the week was down 7.9 percent to US$51.05.

Among the Chain Scale segments, the Luxury segment reported increases in all three key metrics. The segment’s occupancy was up 2.2 percent to 62.8 percent, ADR rose 1.7 percent to US$254.52, and RevPAR increased 4.0 percent to US$159.78.

Among the Top 25 Markets, New York, New York, posted the largest occupancy increase, rising 22.3 percent to 87.0 percent, followed by Orlando, Florida, with a 15.1-percent increase to 77.6 percent. Two markets reported occupancy decreases of more than 20 percent: Houston, Texas (-23.1 percent to 49.1 percent), and Dallas, Texas (-21.1 percent to 46.1 percent).

Three of the top markets experienced ADR increases: Miami-Hialeah, Florida (+9.0 percent to US$184.86); Oahu Island, Hawaii (+4.4 percent to US$156.63); and New York (+3.7 percent to US$206.56). Detroit, Michigan, led the ADR decreases, falling 28.6 percent to US$69.81, followed by New Orleans, Louisiana (-25.8 percent to US$94.46), and Chicago, Illinois (-21.5 percent to US$87.43).

New York reported the largest RevPAR increase, rising 26.8 percent to US$179.61, followed by Miami-Hialeah (+18.9 percent to US$148.61) and Oahu Island (+17.9 percent to US$113.58). Three markets posted RevPAR decreases of 35 percent or more: Detroit (-39.7 percent to US$30.60); New Orleans (-35.9 percent to US$52.67); and Dallas, Texas (-35.0 percent to US$36.26).

About STR

STR provides premium data benchmarking, analytics and marketplace insights for the global hospitality industry. Founded in 1985, STR maintains a presence in 15 countries with a North American headquarters in Hendersonville, Tennessee, an international headquarters in London, and an Asia Pacific headquarters in Singapore. STR was acquired in October 2019 by CoStar Group, Inc. (NASDAQ: CSGP), the leading provider of commercial real estate information, analytics and online marketplaces. For more information, please visit str.com and costargroup.com.