IDeaS a SAS Company

IDeaS Revenue Optimization, the leading provider of pricing, forecasting and optimization solutions and services, today announced it will reveal valuable revenue management best practices during an extensive theater presentation series held at HITEC, IDeaS booth 1209. Known for its highly successful webinar attendance reaching nearly 1500 attendees in the first quarter of 2010, IDeaS will provide the opportunity for hotels to gain stronger insight into optimizing guest revenue during live, informative and interactive discussion series with key industry experts.

"We've noticed significant growth in our webinar attendance, clearly indicative of the hospitality industry's hunger for a stronger dialogue about pricing, forecasting and optimization for hotels," said Linda Hatfield, vice president of product management and marketing, IDeaS. "We believe that; armed with knowledge, hotels will be one step closer to not only taking advantage of automated systems, but implementing an effective revenue management culture that benefits all aspects of the organization."

IDeaS' Theater Presentation Series will include:

· Social Media Analysis for Hotels: Understand, Predict & Act on Your Social Media Data

· Rate Optimization: Setting Optimal Rates for Your Hotel

· Seven Things a Revenue Manager Can Do to Prepare for the Recovery

· Establishing a Revenue Management Culture at Your Hotel

· Technology + Hotel Revenue Management: How Technology is Increasing ROI

· Advanced Customer Analytics: How to Calculate Customer Lifetime Value & Improve Retention

For a full IDeaS' theater presentation schedule with dates, times and presenter information, please visit http://www.ideas.com/uploads/File/HITEC-2010-Schedule-IDeaS.pdf

About IDeaS

IDeaS, a SAS company, is the world's leading revenue management software and services provider. Combining industry knowledge with innovative data analytics technology, IDeaS creates sophisticated yet simple ways to empower revenue leaders with precise, automated decisions they can trust. With 35 years of expertise serving hospitality, including hotel, event, and parking clients, IDeaS delivers revenue science to more than 30,000 properties in 158 countries around the world. Results delivered. Revenue transformed. Discover greater profitability at IDeaS.com.

Star Bazella
Marketing Manager
+1 952 698 4200

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