A new iPhone® mobile application, or “app,” is now available for a free download in advance of the 2010 Hospitality Industry Technology Exposition and Conference (HITEC). — Photo by HFTP

A new iPhone® mobile application, or "app," is now available for a free download in advance of the 2010 Hospitality Industry Technology Exposition and Conference (HITEC). Featuring the conference schedule, exhibitor information, maps and more, the app offers customized conference content for attendees. There is also a mobile Internet version which can be used for Android®, Blackberry® and other Internet capable devices. HITEC starts next week, June 21 – 24 at the Orange County Convention Center in Orlando, Fla.

"HITEC attendees are users of cutting-edge technology, and see their smart devices as important accessories," said Frank Wolfe, CAE, CEO of HFTP. "With the HITEC app, conference-goers can quickly access the schedule and navigate their way through the four-day event using their own personal digital tool."

The app features an audio tour of the new GUESTROOM 20X, a special hands-on exhibit demonstrating a futuristic guestroom. In addition, the app also includes the HITEC education survey, allowing attendees to provide education session feedback that is used to plan future HITEC conferences. After downloading the app, attendees can sign up for free push notifications about the latest HITEC news and can plan which education sessions to attend by adding them to the "My Schedule" feature.

The free iPhone app can be downloaded at the iTunes store by searching for "HITEC" or "HFTP." For the mobile version, visit www.hftp.org/hitecmobile.

Produced by HFTP® (Hospitality Financial and Technology Professionals), HITEC is the world's largest hospitality technology exposition and conference. It offers attendees a one-stop shop for essential education, access to experts and hospitality technology vendors, networking with top leaders in the industry and the resources to find cost-effective ways to improve company bottom lines.

Attendee registration is available online at www.hitec.org. Visit the web site for complete information about all conference and exhibition events, including the conference schedule, alist of exhibitors, a map of the exhibit hall and the most current HITEC news. For more information, contact the HFTP Meetings & Special EventsDepartment at [email protected], (800) 646-4387 or +1 (512) 249-5333.

About HFTP

Hospitality Financial and Technology Professionals (HFTP®), established in 1952, is a hospitality nonprofit association headquartered in Austin, Texas USA with offices in the EU and Middle East. HFTP is recognized as the spokes group for the finance and technology segments of the hospitality industry with an international network of members and stakeholders. HFTP uniquely understands the industry's pressing issues, and assists its stakeholders in finding solutions to their challenges more efficiently than any organization. HFTP offers expert networks, educational resources, career development programs, research, leadership opportunities and conferences and events. HFTP produces international events throughout the year, including the world's largest hospitality technology tradeshow and conference brand: HITEC. In addition, it oversees the hospitality-specific Pineapplesearch.com® and the Uniform System of Accounts for the Lodging Industry (USALI). For more information about HFTP, visit www.hftp.org. For the latest news, visit the HFTP News page at news.hftp.org and the HFTP Connect blog at blog.hftp.org.

Katy Walterscheidt
Communications Specialist
+1 (512) 249-5333 (Ext 27)
HFTP