The American Club Mobile Site — Photo by Movitas
The American Club Mobile Navigation — Photo by Movitas
Movitas new logo

In an effort to make The American Club Resort's broad range of golf venues, hotels, shops, gardens, restaurants and spas more accessible to guests, Movitas today launched The American Club Resort Mobile Experience, www.destinationkohler.com, for the award-winning hospitality and world-class golf destination. Adding the in-destination focused mobile solution to its list of luxury assets, the KOHLER Co. officially entered the mobile hospitality space with Movitas to leverage its platform and address all of the areas of the resort that may benefit from mobile guest interaction.

Coinciding with the 92nd PGA Championship tournament held this year at Kohler's Whistling Straits, the new mobile capabilities arrive just in time to support guests who have come to enjoy the major championship event and soak up The American Club Resort experience.

Regional patrons and world traveling visitors alike will rely on the mobile destination resource to link to the official mobile PGA leader board while exploring the famous Kohler Waters Spa or The Shops at Woodlake. Guests are alerted to learn about daily events throughout the resort, look up maps and directions, and choose from the various options for shopping and meals.

For The American Club and its guests, the mobile guide is a resource to enhance the experience of staying at the Midwest's only AAA Five Diamond resort hotel.

"Kohler is more than a five diamond resort, it's a five diamond destination, and we feel that our new mobile offerings help to sustain that rating by making our staff and our services more accessible than before, no matter where you are in town." says Stephen Beaumont, Vice President of Lodging at The American Club Resort.

The mobile hospitality offering, a complete package offered by Movitas to hotels and resorts, includes revenue opportunities for booking golf, spa, restaurant and outdoor amenities and recreation activities. It highlights information such as store hours, local history, maps and directions, daily/seasonal activities and restaurant menus. The American Club Resort also extends its existing marketing efforts with mobile by providing the opportunity for guests to opt-in for text offers and email alerts. Guests become further engaged by using the mobile destination site to stay in touch via guest-to-guest group messaging and on-site social networking on their phones.

"With The American Club, we are pleased to be able to show that mobile resort solutions like ours fit comfortably with service teams of the highest caliber," said Keith Forshew, CEO of Movitas.

Visit www.destinationkohler.com on any mobile phone to go right to The American Club Resort Mobile Experience.

About The American Club Resort

Kohler is home of The American Club, the Midwest's only AAA Five Diamond resort hotel; Whistling Straits and Blackwolf Run golf venues; Kohler Waters Spa; The Gardens of Kohler; The Shops at Woodlake Kohler; River Wildlife; Kohler Original Recipe Chocolates and Riverbend. The American Club Resort is located in the Village of Kohler, Wisconsin, one hour north of Milwaukee and two and a half hours north of Chicago.

About Movitas | Movitas makes money for hospitality businesses - by focusing mobile solutions on the in-destination consumer experience to capitalize on revenue opportunities that are unique to mobile.

The Movitas mobile platform is available through marketing agencies and other value-add partners or via our self-service web platform, Movitas.com. Call 888-343-3721, visit www.movitas.com or text "destination" to 77950 to receive a complimentary copy of our new resource guide, Mobile Best Practices for Destinations

Contact

Jon Cooper
215-645-2667
Email: [email protected]

For The American Club Resort and Old Course Hotel Golf Resort & Spa inquiries, contact:
Beth O'Reilly
Media Relations
(920) 457-4441, ext. 72543
Fax: (920) 459-1889

Jon Cooper