The proliferation of online booking channels has been a boon for smaller hotels, giving them the ability to compete against larger properties on an even playing field. But for hoteliers charged with managing those channels, the technological revolution has also meant more time spent in front of computer monitors and less time doing what they do best: providing guests with world-class hospitality. One hotelier even became so disenchanted with the frustrations of managing the many third-party channels that he wondered whether he could stay in the industry he so loves—and then he discovered EZYield.com.

As the originator of automated online distribution management solutions for the worldwide hospitality industry, EZYield.com and its web-based distribution platform is a truly invaluable resource for hoteliers like Robert Gaeta, general manager of New York City’s Best Western Hospitality House hotel. EZYield.com trims several hours off Gaeta’s daily channel management routine, freeing him up to interact with guests and staff. “I first got in the hotel business because I love working with people,” Gaeta says. “Then came a time when computers started being prevalent where I felt that maybe I needed to leave the hotel business because I was spending 90% of my time in front of a computer updating all these different websites—it was an all-day affair. But then I discovered EZYield.com.”

EZYield.com turned channel management from a stressful, time-eating endeavor into merely a quick daily chore, helping Gaeta to rediscover his love of hotelkeeping. “It’s a huge time-saver," he says. "Before EZYield.com, I’d have to go to each one of these websites and update it separately—log into each one individually, remember the passwords to each one, and then make the changes I just made to a dozen other websites over and over again. Now, with EZYield.com, I can just load the changes once and apply it across multiple channels with a single click—it's so much more convenient.”

One EZYield.com functionality in particular is a favorite of Gaeta—the EZSync tool lets users copy yielding information that was previously published to one channel and automatically fill additional channels with the same information, making it easy to maintain rate parity across hundreds of distribution channels. Inventory availability, special promotions and nightly room rates can be adjusted either uniformly or one at a time, allowing for maximum flexibility and dramatically reducing the opportunity for input errors.

As a web-based platform—EZYield.com exists in the Cloud, accessible from any Internet-connected device anywhere—Gaeta can make adjustments to inventory allotment and rate in near real-time at any time. “That’s not only a benefit of convenience for me, it’s also a customer service issue,” Gaeta says. “In the old days before EZYield.com, if we oversold a night and needed to close the inventory, we had to call up the different channels and tell them to take the inventory down, and there was a delay of up to 48 hours. During that time, other customers might end up booking a room that isn’t actually available. Thanks to EZYield.com, that is no longer an issue.”

EZYield.com’s client customer service is renowned throughout the hospitality industry for its knowledgeable and professional representatives, helping hoteliers get the most out of the technology’s entire suite of benefits. Gaeta has confidence knowing that if he needs emergency channel management assistance, day or night, that he can call on the EZYield.com team.

“We launched EZYield.com over eight years ago for hoteliers just like Robert, who need to get their hotel inventory out in front of as many prospective guests as possible but who don’t want to spend all day every day doing the repetitive work of manually updating their channels,” says Ed St. Onge, CEO of EZYield.com. “Whether for a single property or a huge multi-brand company, EZYield.com is helping hoteliers get out from behind the computer screen and back in front of the guests.”

For more information, please contact EZYield.com sales at +1 407.629.0900 (press 1), via email [email protected] or visit .

About Best Western Hospitality House | Located on the desirable east side of Manhattan, Best Western Hospitality House features 34 spacious one- and two-bedroom apartment suites equipped with beautiful hardwood floors, flat-screen televisions with cable satellite, complimentary high-speed Internet access and full kitchens. Guests enjoy an array of amenities including deluxe continental breakfast, an outdoor sundeck and limited business services. For more information, visit .

About EZYield.com | Since introducing the world’s first automated channel management solution in 2002, EZYield.com has remained the undisputed leader in online distribution technology for the global hospitality industry. Today, more than 3,500 hotels in 88 countries utilize EZYield.com’s award-winning, advanced channel management software to streamline the distribution of rates and inventory to 500 forward distribution channels in multiple languages and 168 currencies. EZYield.com's web-based platform and mobile friendly solutions are designed to give control of online distribution back to the hotelier, with products dynamic and flexible enough to satisfy properties ranging from 40 to 4,000 rooms. EZYield.com maintains regional offices in Asia Pacific, Europe, Middle East and the Americas, in order to provide continuous live support to their clients around the world. For more information, please visit .

Debi Moses
Sales Manager
407-629-0900 x16