protel customers twitter their rooms with protel Room Tweet

Why actually not - sell rooms with Twitter? With protel Room Tweet it is so easy to do! The Twitter feature is the latest enhancement of the property management system (PMS) by German protel hotelsoftware GmbH. protel Room Tweet retrieves current availabilities directly from the protel PMS and broadcasts the sale offer via Twitter - also posting a link to the hotel's protel Web Booking Engine: Potential guests can book right away.

Social media is increasingly becoming an essential communication tool for the travel industry. As a marketing tool, social media has changed from passive communication and selling to active customer engagement, setting the stage for how we market our products and services. Viral marketing that encourages people to pass along a marketing message, has the potential to be one of the most effective tools in an online marketeer's armoury right now. Twitter is a lightning quick way to connect you with potential customers and to educate them about what you offer.

protel has been using Twitter for some time now, following and being followed by an ever-growing community of hospitality aficionados. Twitter postings are short, direct, concise, and real-time - and a convenient way to keep customers and business partners informed about successful projects or the latest software updates. - It was just a little step to come up with a feature that would allow our customers to also deploy Twitter as an additional online marketing tool.

protel Room Tweet can be started right from protel Front Office. The web based tool retrieves current availabilities directly from the protel database. You only have to determine the arrival and departure dates and the number of adults, select a room category and push the button to twitter your offer. The tweets are automatically composed by protel Room Tweet, using replacement codes to insert the needed information. The posting also includes a link to the protel WBE of the hotel, allowing the potential guest to book a room as quickly as possible.

Further Information

• Contact the protel sales team to hear more about protel Room Tweet.
• Twitter along! Find a link to protel's Twitter feed at our homepage. New: You can also reach our feed directly from any protel guest profile!
• Learn more about protel's Web Booking Engine, WBE 3.0.

About protel | Hotel software made in Germany

protel solutions form a robust technology stack for all hotel business types, with a worldwide team of local partners to support it. The ground-breaking app store, accessible directly via the protel PMS, has rapidly changed the way hotels and their technology vendors do business. Formed 27 years ago in Dortmund, Germany, shaped by one of the world's most dynamic overseas investment markets, the beating heart of this modern software company serves only hospitality. The first cloud-native PMS and apps went live in 2009, and two consecutive Olympic villages – "the largest hotels on Earth "- were built on protel. Operations expanded internationally to over 90 countries, leading to branch offices in Dubai, Vienna, and Atlanta. More than 14,000 hotels worldwide choose to power their business with protel. Continuing to influence the technological change within the hospitality industry, protel speaks excellent hotel. Talk to us today. www.protel.net

Susanne Detroy
Technical Communication and Public Relations
+49 231 915930