Accor plans strong expansion in Asia | FT.com
Accor, the French hotels and services group, plans to almost double the number of hotels in its global portfolio to 7,000 in seven years and, on average, open a new hotel each week in Asia over the next two years. The world’s fourth-largest hotel group is targeting high-growth emerging markets, particularly Brazil and India, for a rapid expansion of brands such as Sofitel, Ibis, Novotel and Formula 1. It also wants to boost its presence in North Africa in Algeria, Morocco and Egypt.
