HEDNA, the Hotel Electronic Distribution Network Association, is holding a half-day seminar on the workings of hotel electronic distribution. The seminar, open to members and non-members, will take place in Singapore on 21 October from 11.30 to 15.00 at the Suntec Convention Centre.

If you are new to hotel electronic distribution and would you like to learn more about the industry so you can be more effective on the job, HEDNA U will help you meet that goal.

Highlights of this half-day seminar include sessions on:

  • How does the electronic distribution system function?
  • How has the Internet opened up electronic distribution and changed its dynamics?
  • How will Facebook, Twitter and other social media impact electronic distribution?
  • Mobile is a powerful new tool. How will you use it to your best advantage?
  • The "people network" is still very important. Find out how to excel at trade shows and other one-on-one venues.

HEDNA U is designed to be an interactive experience for attendees. Q&A and discussion will be encouraged by the instructors – Joe Lim, Regional Director, Hospitality and Car Rental, Asia Pacific, Travelport; Angeline Hon, Director, Distribution & Intermediary Sales - Asia Pacific, InterContinental Hotel Group; and Edward Perry of HEDNA and Senior Director of E-Commerce WORLDHOTELS.

To register, visit

HEDNA Member Rate - US$ 149.00
Non-Member Rate - US$ 200.00

For companies sending more than 3 registrants, HEDNA is proud to offer a discounted price. For further information, please contact [email protected]

HEDNA U will be held in Ballroom 2 on Level 2 of Suntec Singapore International Convention & Exhibition Centre located at 1 Raffles Boulevard, Suntec City, Singapore.

For more information, contact HEDNA at [email protected]

About HEDNA | HEDNA is a not-for-profit trade association whose worldwide membership includes executives and managers from the most influential companies in the hotel distribution industry. Founded in 1991, all of HEDNA´s activities are intended to stimulate the booking of hotel rooms through the use of Global Distribution Systems (GDSs), the Internet and other electronic means. HEDNA brings all segments of the hotel industry together to evolve systems and services into electronic distribution that is easy and efficient. For more information, visit .

Related