Industry Update
Supplier News30 September 2010

Hospitality eBusiness Strategies Wins One Gold and Two Silver Magellan Awards for Web 2.0 and Multichannel Marketing Initiatives

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Hospitality eBusiness Strategies, Inc.

New York, NY -- Hospitality eBusiness Strategies (HeBS) has been awarded one Gold and two Silver Travel Weekly Magellan Awards for their industry-leading Web 2.0 and multichannel marketing initiatives for Shell Vacations Hospitality, JW Marriott Indianapolis, and Indian Wells. The Travel Weekly Magellan Awards, judged by the best names in the industry, recognize the industry's best creative marketing companies and the travel professionals behind them.

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HeBS received the following Travel Weekly Magellan Awards:

Gold Magellan Award:

  • Indian Wells Scavenger Hunt: Gold Magellan Award in Hotels and Resorts | Web Marketing/Advertising

Silver Magellan Award:

  • JW Marriott Indianapolis 30-Day Giveaway for Meeting Planners: Silver Magellan Award in Hotels and Resorts | Web Marketing/Advertising
  • Shell Vacations Hospitality Ultimate Summer Vacation Sweepstakes: Silver Magellan Award in Hotels and Resorts | Web Marketing/Advertising

"Winning these top Magellan Awards for Web 2.0 and multichannel marketing campaigns is confirmation that hoteliers must align their hotel websites and Internet marketing strategies with today's hyper-interactive traveler. This means providing an engaging experience on the hotel website as well as embracing multi-channel marketing initiatives to reach people at several touch points during their travel planning process" said Max Starkov, Chief eBusiness Strategist at HeBS. "We are excited to share these awards with Indian Wells, JW Marriott Indianapolis, and Shell Vacations Hospitality, and will continue to work hard to create cutting-edge Web 2.0 initiatives and multichannel marketing campaigns that offer even more revenue-generating solutions for all of HeBS' clients."

The Travel Weekly Magellan Awards honors the best in the travel industry across a broad range of industry segments. Judged by the best names in the industry, the Magellan Awards represent the premier travel industry award.

"We have been working with HeBS for over four years now, and they truly have become a valued extension of our team. This award is yet another confirmation that they are committed to our success and dedicated to helping us conceptualize and launch campaigns that generate incremental revenues and are truly award-winning. We look forward to working with HeBS on many more exciting and cost-effective Internet marketing campaigns that generate high ROIs in the years to come" said Shallana Edwards, Director of eMarketing at Shell Vacations Hospitality.

About HeBS

Hospitality eBusiness Strategies (HeBS), the industry's leading Internet marketing strategy consulting firm for the hospitality vertical, is based in New York City. HeBS has pioneered many of the "best practices" in hotel Internet marketing and direct online distribution. The firm specializes in helping hoteliers build their direct Internet marketing and distribution strategy, boost the hotel Internet marketing presence, establish interactive relationships with their customers, and significantly increase direct online bookings and ROIs. A diverse client portfolio of over 500 top tier major hotel brands, luxury and boutique hotel companies, hotel management and representation companies, franchisees and independents, resorts and casinos and CVBs has sought and successfully taken advantage of the firm hospitality Internet marketing expertise.

AboutTravel Weekly Magellan Awards

Travel Weekly and TravelWeekly.com are the most influential B2B news resources for the travel industry, delivering news, analysis and research for travel professionals. In-depth coverage of every business sector, including airline, car rental, cruise, destination, hotel and tour operator, makes Travel Weekly an authority in the industry. The Travel Weekly Magellan Awards recognize excellence in each of these categories, honoring successful and innovative industry leaders. Additional information about the Travel Weekly Magellan Awards can be found at .

Contact
Mariana Mechoso Safer
HeBS Digital
Phone: 212-752-8186
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