Converting Leads into Sales – Rumpelstiltskin’s Rules for Spinning Straw into Gold (Part 2 of 2)
By Frank Finn. Now for the conclusion of “Converting Leads into Sales - Rumpelstiltskin’s Rules for Spinning Straw into Gold”… Hospitality sales and marketing professionals face the same challenge the miller’s daughter confronted in “Rumplestiltskin,” the 19th-century German folk tale immortalized by the Brothers Grimm. Don’t remember the story? Here’s a recap...
