HENDERSONVILLE, Tennessee – The Canadian hotel industry reported positive results in the three key performance metrics for the week of 18-24 December 2011, according to data from STR.

In year-over-year measurements, the Canadian hotel industry’s occupancy ended the week with an 11.7-percent increase to 31.4 percent, its average daily rate rose 3.4 percent to CAD$111.46 and its revenue per available room increased 15.6 percent to CAD$34.97.

Among the provinces, four reported occupancy increases of more than 15 percent: Newfoundland (+20.0 percent to 27.3 percent); Nova Scotia (+20.0 percent to 23.5 percent); Alberta (+16.9 percent to 33.5 percent); and Manitoba (+15.7 percent to 36.1 percent). Prince Edward Island fell 13.3 percent in occupancy to 20.0 percent, reporting the only decrease in that metric.

Prince Edward Island posted the largest ADR increase with a 22.0-percent gain to CAD$65.59, followed by British Columbia with an 18.8-percent increase to CAD$131.30. Alberta fell 5.1 percent in ADR to CAD$120.18, reporting the largest decrease in that metric.

Four provinces achieved RevPAR increases of more than 20 percent: British Columbia (+30.3 percent to CAD$43.37); Nova Scotia (+26.9 percent to CAD$23.08); Newfoundland (+21.1 percent to CAD$28.29); and Manitoba (+20.4 percent CAD$37.75). None of the provinces reported RevPAR decreases for the week.

Jeff Higley (STR)
VP, Digital Media & Communications
+1 (615) 824-8664 ext. 3318
STR