Social Fans: If You Ask, They Will Come
It may seem like a simple concept, but this is one of the most frequently overlooked methods of getting more fans and followers on your social media channels: ask people. Having a clear call-to-action combined with small incentives is a very successful w
The most common challenge among businesses on social media is building a fanbase or "likes". This seemingly challenging concept actually has a very simple solution: ask them. It seems so elementary, you may think that this could never work. However, it is currently the most effective way to build a fanbase.
Add a clear call to action to your website asking visitors to become a fan on Facebook. You won"t gain new fans without new visitors, which is why adding the call to action in locations outside of social media (such as your website, blog, and mobile site) can be very effective in driving users to your Facebook account and converting them to fans. Coupling your call to action with a promotion or giveaway will also increase the likelihood of users hitting that "like" button.
Promotions and giveaways that have a monetary value, such as a dollar amount or percentage discount, are usually highly successful. However, promotions that simply offer "exclusive deals" to Facebook fans can also be effective. Of course, in order to keep the fans, you must post exclusive deals from time to time.
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About Milestone Inc
Milestone drives online discovery and customer acquisition with our digital presence platform and performance marketing services. Over 2,000 companies in Hospitality, Retail, Financial Services and Automotive industries use Milestone to drive online growth. Our customers include global brands in hospitality, banking, retail, automotive, including Marriott, US Bank, One Nevada Credit Union, VMWare, Nissan, Motel6, Preferred Hotels, Sun Outdoors, mid-market companies, and SMBs.
Milestone platform includes Website CMS, Schema Manager, Local listings, Reviews management, FAQ Manager, and Analytics. In addition, Milestone offers Performance Marketing Services - Content, Design, SEO, Paid Marketing, and Analytics to our clients. Annually, over 300 million visitors use websites developed on Milestone CMS, 540M consumers click on content powered by Milestone Schemas, and 3.7B consumers search for businesses powered by Milestone Local. Milestone platform is amongst the highest-rated Martech platforms with awards and recognition from Forrester, G2, Adrian Awards, US Search Awards, Search Engine Land, CMS Wire and many more organizations.
