Fort Worth, TX – Digital Alchemy, a leading provider of comprehensive cloud-based customer relationship management (CRM) and e-marketing solutions to the global hospitality industry, today announced that it has been certified by the General Services Administration (GSA) to be included on its Multiple Award Schedule program. Under the new certification, federal, state, and local government agencies that have access to the GSA Schedule Contract program can contract directly with Digital Alchemy for its full range of CRM and digital marketing solutions.

The GSA schedule is one of the most widely accepted government contract vehicles available to agency procurement officers. GSA certification is a process that requires potential vendors for government contracts to be recognized as credible and established.

As a GSA certified vendor, Digital Alchemy's products are now listed on the GSA Schedule (contract number GS-07F-0290Y) and include eRelationship™, eCampaign™, eSurvey™ and eDevelopment™ modules. These innovative solutions are design to not only track, deliver, and retrieve relevant information to military lodging operators, but also encourage guests to provide feedback about their stay, resulting in enhanced communications, improved operations and increased ROI. Digital Alchemy is currently providing its electronic eSurvey services to Air Force Inns, Navy Gateway Inns and Inns of the Corps.

In addition, Digital Alchemy will be demonstrating its proprietary solutions at the GSA Training and Expo, taking place at the Henry B. Gonzalez Convention Center in San Antonio, TX, May 14 – 17, 2012. Continuous demonstrations of Digital Alchemy's eSurvey, eRelationship and new MXPRESS solutions will be offered at booth # 504. For the convenience of GSA Expo attendees, Digital Alchemy has created a mobile demo of the MXPRESS solution especially for the event, which is accessible by scanning a digital QR code into a mobile device.

"Our digital marketing solutions are ideally suited to military and government lodging applications, and we are very excited to be showcasing them at this premier event," said Don Hay, Digital Alchemy CEO. "The GSA certification will allow us to expand our existing solutions for this highly specialized market and continue development of our products to provide even better efficiencies and ROI to our military lodging clients."

For more information on Digital Alchemy's comprehensive suite of CRM and e-marketing solutions, please visit www.data2gold.com.

About Digital Alchemy | Since launching the first true CRM solution to the hotel industry in 1999, Digital Alchemy has become an established leader in customer relationship management (CRM) and e-marketing solutions for the global hotel market. With a comprehensive suite of integrated e-mail CRM offerings, the product line has grown to include a powerful and flexible set of tools for building and maintaining profitable relationships with current and prospective hotel guests. Current Digital Alchemy clients include over 650 properties, which include some of the most prestigious independent hotels and resorts worldwide. For more information, please visit www.data2gold.com.

About GSA
| GSA is a centralized federal procurement and property management agency created by Congress to improve government efficiency and help federal agencies better serve the public. It acquires, on behalf of federal agencies, office space, equipment, telecommunications, information technology, supplies, and services. GSA, comprised of 14,000 associates, provides services and solutions for the office operations of more than 1 million federal workers located in 8,300 government-owned and leased buildings in 1,600 U.S. communities.

Andrea Roland
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