Orlando (FL), Baltimore (MD) and Frankfurt, Germany – 25 June, 2012 – Trust|GuestBooker, Trust International's Internet booking engine (IBE) with enhanced design and conversion capabilities, now celebrates its 1,000th hotel implementation – record-breaking speed for smooth implementations in the six months since Trust|GuestBooker was launched in late 2011. In addition to being fast, intuitive and simple to use, Trust|GuestBooker, is now available in new languages which include Portuguese/Brazilian Portuguese, Czech, Hungarian, Polish, Turkish, Vietnamese, and Arabic.

"We continue to put a lot of effort in making Trust|GuestBooker user-friendly, such as making it available in the guest´s own language," explained Richard Wiegmann, Managing Director, Trust International. "Our products undergo rigorous testing during development and implementation, including testing the implementation process itself. For example screen design testing encompasses heat maps and parallel testing of the same screen with different set up of functionality (AB testing). This pays off handsomely for our hotelier customers. Some have experienced an immediate jump of four percent in reservations when they switched to the new Trust|GuestBooker."

Phil Koserowski, Vice President, Interactive Marketing of The Leading Hotels of the World says: "The Leading Hotels of the World is consulting with the hoteliers on deriving the most out of the state-of-the-art IBE and how the hotel booking process can become easier and more efficient for all parties involved. And our hoteliers who are on the new version are seeing the benefits of increased conversion rates and revenue through their web sites. We are happy with Leading Link - which is Leading´s version of the Trust|GuestBooker, and look forward to the continued testing and enhancement opportunities the new platform provides."

Some of the unique features Trust|GuestBooker is offering, are:

  • Google Map integration with real time rates and availability,
  • full packaging options,
  • built-in rich multimedia support,
  • an intelligent availability calendar,
  • integrated room upgrades,
  • integrated AB testing
  • dedicated rate and packaging landing pages,
  • a hotel and chain level configuration portal
  • enhanced reporting and
  • analysis of customer behavior on the site

A complete overview of Trust|GuestBooker is available at http://www.trustinternational.com/trustinternational/ibe.htm or meet us at the HITEC Conference in Baltimore (MD) USA, June 24-26, 2012. For questions or an appointment, – contact us at [email protected].

# # #

For further information about Trust International please contact:

Trust International Hotel Reservation Services

Marketing Department

Tel: +49(0)69 664 089 1502

[email protected]

About Trust International Hotel Reservation Services GmbH


Trust International is one of the world"s leading CRS providers and international hospitality partners. Trust"s services and supporting technologies help hotel chains and hospitality groups support their sales and marketing activities with the latest distribution solutions. The range of services includes CRS solutions and CRO software, connectivity to all GDS and OTA channels, Internet booking engines and third party integration to PMS, RMS and CMS systems. Trust International offers the full range of CRS-related products such as content management, business intelligence and commission payment services.

Via Trust"s own communication centers located in North America, Europe and The Far

East customers in 47 countries are served with private label telephone reservation, concierge and telemarketing services.

Established in 1989 Trust International is renowned for its highly reliable reservation

platform, continuous investment in systems and delivery of superior customer value.

Christiane Seelgen
Trust International
+49 (0)69 66 40 89 15 03