Are Your Social Media Efforts Working with Each Other?
With what seems like an endless list of social media channels that you are suggested to have presence in, how would hoteliers know they are using these channels optimally in conjunction with one another? Follow these five steps to build a successful socia
With what seems like an endless list of social media channels that you are suggested to have presence in, how would hoteliers know they are using these channels optimally in conjunction with one another?
Build a successful social media strategy that transcends all platforms with a few simple suggestions:
- Be consistent
- Write unique content
- Share your own content
- Share content of others
- Share your media from one channel on the other
It is increasingly evident that search as we know it today is influenced by social signals. How many people are tweeting, liking, pinning, subscribing, and 'plus one-ing' your content can have a significant impact on how authoritative and relevant your hotel becomes in the search engine results pages (SERPs). When creating your social content and plan, realize the impact that cross-channel socializing can have on authority.
To read more about the five steps above for building acomplete social strategy, go to Milestone Insights.
About Milestone Inc
Milestone drives online discovery and customer acquisition with our digital presence platform and performance marketing services. Over 2,000 companies in Hospitality, Retail, Financial Services and Automotive industries use Milestone to drive online growth. Our customers include global brands in hospitality, banking, retail, automotive, including Marriott, US Bank, One Nevada Credit Union, VMWare, Nissan, Motel6, Preferred Hotels, Sun Outdoors, mid-market companies, and SMBs.
Milestone platform includes Website CMS, Schema Manager, Local listings, Reviews management, FAQ Manager, and Analytics. In addition, Milestone offers Performance Marketing Services - Content, Design, SEO, Paid Marketing, and Analytics to our clients. Annually, over 300 million visitors use websites developed on Milestone CMS, 540M consumers click on content powered by Milestone Schemas, and 3.7B consumers search for businesses powered by Milestone Local. Milestone platform is amongst the highest-rated Martech platforms with awards and recognition from Forrester, G2, Adrian Awards, US Search Awards, Search Engine Land, CMS Wire and many more organizations.
