Atlanta-based Hotel Equities (www.hotelequities.com) assumed management today of the 72-room Lake Lanier Suites hotel at1755 Browns Bridge Road, north ofAtlanta inGainesville,Georgia.

"We are delighted to bring our best-in-class management and award-winning guest service to this hotel near our hometown of Atlanta," said Brad Rahinsky, Senior Vice President of Hotel Equities. "The property will undergo an extensive renovation and conversion to the new, award-winning Fairfield Inn and Suites providing our guests with a new level of service and quality in theGainesville area. We're excited to be part of that growth, creating additional opportunities for our associates and shareholders."

"2012 was a record year for Hotel Equities and our valued partners." Said Mr. Rahinsky. "We're picking up right where we left off with double digit growth for our investors and key stakeholders in 2013. We are well-positioned to leverage our best-in-class operational and revenue management models to successfully maximize growth for our rapidly expanding portfolio of nearly 50 hotels.

Located in the heart ofGainesville, the hotel is close to all thatLakeLanierand the surrounding North Georgia mountains offers including:SmithgallArtsCenter,ElacheeNatureScienceCenter, and Chicopee Woods Golf Course. Additional area points of interest include Gainesville Theatre Alliance andCollegeSquareShopping Center. The hotel features state of the art technology services, an indoor pool and a fitness facility.

The hotel offers a buffet breakfast each morning off the lobby. A 24-hour business center and free Wi-Fi throughout the hotel make it appealing to both business and leisure guests.

About Hotel Equities

Hotel Equities (HE) is an award-winning full-scale hotel ownership, management, and development firm with a portfolio of approximately 300 hotels and resorts throughout the United States and Canada. Fred Cerrone, CHA, serves as Founder and Chairman; Brad Rahinsky serves as President and CEO. For more information on Hotel Equities, visit hotelequities.com.

Sommer Shiver
Director of Communications & Marketing
+1 678 678 4444, x19
Hotel Equities