The Eaton Chelsea, Toronto Hotel Selects the IDeaS Revenue Management System to Drive Profitability
Automated system enables 1,590-room property to achieve more strategic pricing strategies for multiple guest segments
"Like other properties in the Langham portfolio, we decided to implement the IDeaS
RMS in order to achieve a higher level of analysis regarding our rate strategies," said Ron Pellerine, General Manager, Eaton Chelsea, Toronto. "Particularly amid our upcoming re-brand, the system's advanced forecasting analytics and reporting capabilities will allow our staff to make more effective and profitable pricing decisions."Offering an automated approach to revenue management, the IDeaS RMS enables
properties to more accurately and strategically optimize demand and increase revenue. By providing reliable, up-to-date information at revenue managers' fingertips, the IDeaS RMS allows revenue managers to spend less time collecting data and more time developing optimal revenue strategies."Located in the fourth largest city in North America, one of our biggest challenges is our
reliance on transient business," said Pellerine. "The IDeaS RMS will provide us with a much clearer view of our data to help us increase our length of stays, secure the right prices at the right times and remain competitive in the marketplace.""We are thrilled to partner with the Eaton Chelsea, Toronto," said Jane Stampe,
Managing Director, Americas, IDeaS. "We are confident that the IDeaS RMS will yield powerful returns in occupancy and revenue in just a few short months from implementation."For more information about IDeaS, please visit www.ideas.com.
About Eaton Chelsea, Toronto
As Canada's largest hotel with 1,590 guest rooms, Eaton Chelsea,
About IDeaS
IDeaS, a SAS company, is the world's leading revenue management software and services provider. Combining industry knowledge with innovative data analytics technology, IDeaS creates sophisticated yet simple ways to empower revenue leaders with precise, automated decisions they can trust. With 35 years of expertise serving hospitality, including hotel, event, and parking clients, IDeaS delivers revenue science to more than 30,000 properties in 158 countries around the world. Results delivered. Revenue transformed. Discover greater profitability at IDeaS.com.
Cris Herman
Global Client Marketing Manager
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