Hyatt to Debut All-Inclusive Brands in Mexico in Q4 2013
Hyatt Zilara Cancún and Hyatt Ziva Los Cabos will mark company’s entry into all-inclusive segment
Hyatt Hotels Corporation today announced the first two Hyatt-branded all-inclusive resorts, currently THE ROYAL Cancún and Barceló Los Cabos, will be rebranded as Hyatt Zilara Cancún and Hyatt Ziva Los Cabos in Q4 2013. Hyatt Ziva Rose Hall, Jamaica, formerly the Ritz Carlton Golf Resort & Spa, Rose Hall, Jamaica will open in early 2014. Each resort will undergo a multimillion dollar renovation as part of its rebranding.
These new brands will allow Hyatt a distinct all-inclusive experience. Hyatt Zilara will exclusively focus on adults while Hyatt Ziva will focus on families. Resorts flagged under the Hyatt Zilara brand, which was derived from the word "exhilarate," will inspire guests to embrace new discoveries through activity-driven experiences. Hyatt Ziva resorts will capture the fun and vitality of a vacation, encouraging families to celebrate life's pleasures and foster lasting connections.
"We are excited to add two brands that will help to create another way for our guests to experience Hyatt," said Chris Walker, vice president, brand experience, Hyatt Hotels & Resorts. "We are currently working with guests, especially our Hyatt Gold Passport members, to design a differentiated all-inclusive experience. We look forward to infusing Hyatt's authentic hospitality, meetings and event acumen and food and beverage expertise into these brands."
Three additional all-inclusive resorts are expected to be introduced in 2014 and 2015.
The term "Hyatt" is used in this release for convenience to refer to Hyatt Hotels Corporation or one or more of its affiliates.
About Hyatt Hotels Corporation
Hyatt Hotels Corporation, headquartered in Chicago, is a leading global hospitality company with a portfolio of 12 premier brands and 679 properties in 54 countries, as of September 30, 2016. The Company's purpose to care for people so they can be their best informs its business decisions and growth strategy and is intended to create value for shareholders, build relationships with guests and attract the best colleagues in the industry. The Company's subsidiaries develop, own, operate, manage, franchise, license or provide services to hotels, resorts, branded residences and vacation ownership properties, including under the Park Hyatt®, Grand Hyatt®, Hyatt Regency®, Hyatt®, Andaz®, Hyatt Centric®, The Unbound Collection by Hyatt™, Hyatt Place®, Hyatt House®, Hyatt Ziva™, Hyatt Zilara™ and Hyatt Residence Club® brand names and have locations on six continents. For more information, please visit www.hyatt.com.