Industry Update
Supplier News24 September 2013

Ranking Reports – Are They Valuable Website Performance Metrics?

Search engines do not like companies running ranking reports. Hear directly from Bing and Google how running these reports can penalize site, and what metrics you should look at instead to measure success.

By Milestone Insights ResearchTeam

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1 min
Insights ResearchTeam

Search engines do not like companies running ranking reports.
During SES 2013, Benu Aggarwal, President and Founder of Milestone Internet Marketing, caught up with Duane Forrester (Webmaster Outreach at Bing) and asked him to explain what happens behind the scenes when a ranking report is generated, why the search engines don't like them, and why businesses should no longer look at ranking reports as a performance metric.

Click here to watch the video.

For the latest Internet marketing and social media trends, go to Milestone Insights.


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Milestone Insights ResearchTeam

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    Milestone helps businesses create, organize, and amplify their digital information by enhancing their digital presence to make information more accurate, consistent, and visible. We do this with a digital presence platform and add to it as much or as little service as you need to help you be everywhere your customers are. We work with major brands and mid-size businesses across industries to drive traffic, engagement, and revenue through omnichannel marketing fueled by SEO. Learn how you can leverage our proven approaches at or email us at [email protected].

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