Industry Update
External Article25 November 2013

Why Booking.com Is Determined Not To Be Hated Like Expedia

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skift.com

Darren Huston, the Priceline Group’s CEO-in-waiting, wants to ensure that its Booking.com unit, which is king of the hill in the online global hotel business, doesn’t get arrogant. Huston would never put it into words like this, but he clearly seeks to avoid the fate of Expedia Inc., which has been deeply resented, sometimes despised, by hoteliers over the years for seeking to squeeze every penny it can out of them with its higher-margin merchant model hotel business. Huston, speaking at the PhoCusWright conference in Hollywood, Florida yesterday, said he spends a lot of time with Booking.com and Agoda employees advising them to “stay humble” with hotel owners, hotel managers, and hotel revenue managers in “making sure success doesn’t lead to arrogance.”

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