Magnuson Hotels reports 25% growth in branded properties
Parent company Magnuson Worldwide credits the rapid addition of new hotels to expanded consumer brand recognition and increased booking volumes from its proprietary worldwide reservation system and free global distribution platform Global Hotel Exchange.
Magnuson Worldwide CEO Thomas Magnuson states, "The data we monitor indicates a world of slow-to little growth, with 2013 showing a 2% global average rate increase offset by a 1.5% inflation rate. While hotel owners can't rely on growth anymore through increased rates or demand, they can find profits inside via a new era of low cost operating platforms."
About Magnuson Worldwide:
Since its launch fifteen years ago, Magnuson Worldwide has become America's fastest growing hotel brand and a top 15 global chain, marketing over 1,000 hotels across six countries and three continents. Magnuson Worlwide's newly formed distribution partnership with Chinese operator Jin Jiang Hotels and Europe's Louvre Hotels is the world's largest hotel alliance, forming a consortium of over 8,000 hotels and 800,000 rooms worldwide, equal to the size of a top 2 global hotel chain.