Melia Hotels International Signs INNSIDE Manhattan, The Leading Spanish Hotel Chain’s First Hotel in New York
- The New York City NoMad area new-build will provide business and leisure guests convenient access to top sites from the quaint Flower District when it opens in 2016
- Meliá Hotels International's aggressive global expansion strategy includes upcoming announcements of development projects in major U.S. gateway cities, adding to their 40-country presence
experience, efficient and smart service, contemporary design and the latest technology to New York City's NoMad area when it opens 2016. With the signing Meliá Hotels International continues progressing with its global growth strategy which, during 2013, achieved the milestone of operating hotels in 40 countries around the world.
The new INNSIDE Manhattan will be located in a 20-story new ground-up constructionbuilding on West 27th Street, between Sixth and Seventh Avenues, just a few minutes away from the Empire State building, and a short distance from Times Square. Its proximity to Penn Station and Madison Square Garden gives it great transport links and a privileged location. With 313 rooms, a three-meal restaurant, bar and meeting rooms, the new INNSIDE will complement the flourishing development surrounding the NoMad area and Flower District.
As part of its growth strategy, Meliá Hotels International plans on opening new hotelprojects in key gateway cities such as New York, Miami and Los Angeles. The properties will be geared towards both leisure and business tourism and supported by their strong Mediterranean heritage and international leadership in the leisure tourism segment.
"We have identified specific large North American cities, whose Latin influence andcosmopolitan atmosphere provide brands like Meliá, ME by Meliá and INNSIDE by Meliá an extraordinary opportunity for development," said Gabriel Escarrer, Vice Chairman and CEO of Meliá. "It has long been a goal for us to establish a presence in New York City, and Manhattan specifically, with INNSIDE by Meliá, already a tremendously successful brand in Europe for both business travel and for urban escapes."
"The significance of this property to Meliá Hotels International is profound, the originallyGerman brand will bring a fresh and innovative hotel concept to North America," said Alvaro Tejeda, VP of Meliá for the Americas. "With our strategy for INNSIDE to develop into an international brand, we have been able to leverage new business opportunities and projects within Europe, China, Indonesia and Latin America offering profitable investments for developers."
Phone: + 34 971 22 44 64
About Melia Hotels International
Founded in 1956 in Palma de Mallorca (Spain), Meliá Hotels International is one of the largest hotel companies worldwide as well as the absolute leader within the Spanish market, with more than 370 hotels (current portfolio and pipeline) throughout more than 40 countries and 4 continents under the brands: Gran Meliá, Meliá Hotels & Resorts, Paradisus Resorts, ME by Meliá, INNSIDE by Meliá, Tryp by Wyndham and Sol Hoteles. The strategic focus on international growth has allowed Meliá Hotels International to be the first Spanish hotel company with presence in key markets such as China, the Arabian Gulf or the US, as well as maintaining its leadership in traditional markets such as Europe, Latin America or the Caribbean. Its high degree of globalization, a diversified business model, the consistent growth plan supported by strategic alliances with major investors and its commitment to responsible tourism are the major strengths of Meliá Hotels International, being the Spanish Hotel leader in Corporate Reputation (Merco Ranking) and one of the most attractive to work worldwide.