Tambourine develops hotel marketing technology using Google Glass
Tambourine's new technology will help hotels, destinations and tourism marketers solve an increasingly difficult problem: how to gather, curate and distribute compelling content across all social channels. The new technology, which Tambourine plans to deploy for clients in Q3, will enable the following:
• a large number of hotel/destination employees (across multiple departments) will be able to capture compelling images, video and anecdotal experiences with no interruption of their regular duties
• all content is uploaded to a centralized repository for approval/review by social media team
• content is then auto-distributed across Facebook, twitter, Google Plus and LinkedIn (for meeting planners)
"The pace of innovation in the area of digital and social media marketing is relentless," according to Rafael Cardozo, President of Tambourine. "We strive to give our partners in the hospitality industry a competitive edge by staying ahead of the curve…Google Glass was a natural fit for organic property-level content creation"
Tambourine was also recently designated by Google as a 2013 All-Star and invited to its annual Summit in Silicon Valley with 200 of the world's best search marketing teams. To qualify, Tambourine delivered higher measurable ROI and outperformed thousands of others agencies worldwide,
Tambourine is transforming hotel ecommerce. The Firm has become an instrumental partner for elite hoteliers, hotel management and asset management firms seeking to outperform their compset, improve bottom line profitability and decrease OTA-dependence.
We deliver an all-inclusive managed service program that ensures maximum traffic and conversions across all digital channels. Our team utilizes our own best-in-class technology to empower your property… giving you the confidence and ability to achieve your ownership's revenue goals.
The firm is celebrating its 33rd year in business. For more information about Tambourine, visit www.Tambourine.com