Google is moving boldly to play a larger role in booking hotel rooms - at the risk of offending some of its most important advertisers, reports the WSJ. The company is adding more photos and reviews to its hotel listings, and more aggressively promotes its "hotel-price ads" that post room rates directly as travel-search sites do. - See more at: http://hotelmarketing.com/index.php/content/article/google_finally_checks_in_to_the_hotel_business# sthash.C4ymkNFm.dpuf

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