Brits favour short-haul capital cities this Easter, according to research from hotel comparison site trivago.co.uk. Out of the 25 most searched for

destinations this Easter weekend (18th to 21st April), the top three are capital cities (London, Amsterdam and Paris). Only three long-haul destinations make the list (Dubai, New York City and Las Vegas). In fact, Brits seem to favouring the 'staycation' option this year, with 13 out of the top 25 destinations located in the UK.
Popularity is calculated from hotel searches between January and March 2014 for travel between 18th and 21st April. Prices are the average price per night for a standard double room calculated from over 2 million daily hotel searches.— Photo by trivagoPopularity is calculated from hotel searches between January and March 2014 for travel between 18th and 21st April. Prices are the average price per night for a standard double room calculated from over 2 million daily hotel searches.— Photo by trivago
Popularity is calculated from hotel searches between January and March 2014 for travel between 18th and 21st April. Prices are the average price per night for a standard double room calculated from over 2 million daily hotel searches.— Photo by trivago

Easter Price Hikes: Benidorm, Brighton and Costa Adeje worst offenders

When compared to the weekend directly after Easter (25th to 28th April),

hotel prices increase for Easter by up to 31 per cent in some destinations. The worst offenders are Benidorm (up 31 per cent to an average of £91 per night), Brighton (up 20 per cent £136) and Costa Adeje (up 20 per cent to £165). It is interesting to see overseas destinations raising their hotel prices, as this problem was previously attributed to UK destinations during the school holidays.

It is encouraging to see that the largest price increase is just 31 per cent – during the February half

term trivago reported that some destinations increased their hotel prices by up to 58 per cent. It is also positive to see that on the whole, UK hoteliers have not raised their prices extravagantly – perhaps having learnt their lesson following the February half term backlash.

In fact, some destinations are actually cheaper during the Easter weekend, compared to the following

weekend. For example, Las Vegas (down 20 per cent to an average of £71 per night), Rome (down 17 per cent to £133) and Manchester (down 13 per cent to £90).

Out of the 25 most searched for destinations, the most expensive this Easter is New York City (£207

per night), closely followed by Venice (£206 per night). The cheapest destination is Blackpool (£64 per night), followed by Las Vegas (£71 per night).

About trivago

trivago is a leading global hotel search platform focused on reshaping the way travelers search for and compare hotels and alternative accommodations. Incorporated in 2005 in Düsseldorf, Germany, the platform allows travelers to make informed decisions by personalizing their hotel search and providing them access to a deep supply of hotel information and prices. trivago enables its advertisers to grow their businesses by providing access to a broad audience of travelers via its websites and apps. As of September 30, 2021, trivago has established 54 localized platforms connected to over 5.0 million hotels and alternative accommodations, in over 190 countries.