Reach New Consumers By Leveraging Digital Influencers Attend The Dia Blogger Matchup On June 2nd In Bangkok
podcasters, vloggers, microbloggers, and more. Many of these self-publishers, also called Key Opinion Leaders or KOLs in China, have huge followings or a very loyal niche audience that in many cases influence purchase decisions. Other industries from automotive to fashion have integrated blogger and influencer outreach and engagement in their strategic marketing mix. In the travel and tourism industry, Blogger Matchup () is leading the charge to educate the industry on how to work with bloggers.
the world, including China, come to Bangkok for Blogger Matchup on June 2nd as part of the Digital Innovation Asia Conference & Awards.
In the morning, the Blogger Matchup Boot Camp will educate travel and tourism organizations howto work with bloggers in interactive sessions, and the afternoon is followed by a unique opportunity to get connected one-on-one with bloggers via the high-energy Blogger Matchup Speed Dating. Participants also receive a copy of our brand-new Blogger Matchup eBook (to be published in June at a value of USD 75) with great content on how to work with bloggers, build a blogger outreach strategy, develop a blogger campaign and trip, and much more.
We got rave reviews about the first Blogger Matchup last year. One PR Director of a Luxury Hotel inBangkok called Blogger Matchup “the most engaging and interesting event she has attended in years”.
Companies that want to attend both Blogger Matchup and E-Tourism Asia can get a package deal atTHB 16,800, which is a great value! Tickets for the DIA Awards are included. When the Blogger Matchup is sold out, no more DIA Packages will be available. Registration, agenda, and more information are available at .
Digital Innovation Asia Conference & Awards
June 2-3, 2014
THB 9,900 E-Tourism Asia (includes E-Tourism Asia Boot-Camp, DIA Awards)
THB 9,900 Blogger Matchup (includes Blogger Matchup, DIA Awards)
THB 16,800 – DIA Package (includes E-Tourism Asia Boot-Camp, Blogger Matchup, DIA Awards)
Registration & Information: