Barry Shuler to be Inducted into HFTP's International Hospitality Technology Hall of Fame
He is an expert on enterprise architecture, business process reengineering, IT-enabled change, IT metrics, technology convergence and strategic planning for IT. He has been featured in numerous computing and hotel industry articles, and has made contributions to many books on IT. He is also the author of the book, Virtual Travel – Embrace or Expire.
"I know of no individual that I believe is more deserving of this award than Barry," writes Wendell Fox, retired senior vice president for Marriott Intl. "The list of his contributions to the advancement of the use of technology in the hotel industry both from the guest and the hotels perspective is outstanding. Barry has the ability to look beyond the obvious and see what can be or maybe 'what will be' in respect to the use of technology for the consumer and for business."
Within the hospitality industry, Shuler made his entrée to the hospitality industry in 1996 when he joined Marriott as senior vice president of information resources, strategy and planning and CTO. He was responsible for strategic plans and an enterprise architecture that would guide the efforts of an information systems and technology community of over 1,200 IT practitioners; a Marriott annual IT budget in excess of $400 million, and direct influence over hotel owner IT capital and operational expenditure annual budgets of an additional $400 million.
"In addition to being possessed of great vision for the future of hospitality technology, Barry had the unique ability to communicate that vision to those who do not share his technological prowess (which few do)," wrote Lou Paladeau, COO and CFO for TessArae, LLC. "His ability to communicate that vision and make it relevant for senior executives, owners, franchisees and guests is what enabled Marriott to succeed on so many technology initiatives during his tenure."
Shuler not only led within Marriott, but also was a recognized and respected leader in the hospitality and travel industry as a whole. From 2004 through 2008 he served on the board of directors and in executive positions, including president, of Hotel Technology Next Generation (HTNG). HTNG is an organization made up of hoteliers and hospitality technology vendors that promotes the emergence of specifications for interoperability among commercially available and custom developed hotel systems.
Since 1989, 36 individuals have received this award as a reflection of their contributions to the hospitality industry. See the other Hall of Fame inductees.
Hospitality Financial and Technology Professionals (HFTP®) is a global nonprofit hospitality association, headquartered in Austin, Texas, USA, that uniquely understands the industry"s problems. HFTP has members and stakeholders across the globe. HFTP assists its members in finding solutions to industry problems more efficiently than any organization via its expert networks, research, conferences such as HITECSM and certification programs. HFTP also owns the world's only hospitality specific search engine, PineappleSearch.com. HFTP is recognized as the spokes group for the finance and technology segment of the hospitality. For more information about HFTP, e- mail firstname.lastname@example.org .