TripAdvisor Air Travel Survey Reveals Flyers Sour On Seat Discomfort But Cheer Streamlined Check-in
U.S. Air Travel Expected to Increase in 2014; Growing Number of Travelers Using Mobile Devices to Research Flights and Check In
largest travel site*, today announced the results of its annual air travel survey of more than 4,300 respondents. The number of U.S. travelers expecting to fly this year is on the rise, as 93 percent intend to take a domestic flight at least once in 2014, up from 89 percent who said they flew domestically last year. International air travel is also taking off, with 63 percent planning flights abroad, compared to 55 percent who did so in 2013.
frustrations, such as uncomfortable seats and limited leg room," says Bryan Saltzburg, general manager of TripAdvisor Flights. "We are also seeing some positive signs, as flyers report more streamlined check-in processes and easier booking, and the increased use of technology, such as mobile apps help the traveler experience."
Flyers Cite Improvements in Booking and BoardingTravelers were asked about air travelimprovements over the past five years and a more efficient process was the top choice.
The top five biggest improvements in air travel:
- More streamlined check-in process – 38%
- Easier booking – 36%
- More streamlined security process – 32%
- More streamlined boarding process – 28%
- Better in-flight entertainment options – 25%
Uncomfortable Seats Remains Top Air Travel ComplaintTravelers' greatest issues with air travel remainconsistent year-over-year, with a lack of seat comfort beating out costly airline fees and ticket prices as flyers' biggest frustration.
The top five flyer complaints about air travel:
- Uncomfortable seats / limited legroom – 73%
- Costly airline fees and ticket prices – 66%
- Unpredictable flight delays – 45%
- Long security lines – 35%
- Loud / crying children – 32%
When travelers were asked which amenities would most improve their in-flight experience, theiranswers reflected these frustrations: "more legroom" (35 percent) and "more comfortable seats" (32 percent) were their top answers. As for those frustrated by loud and crying children, 42 percent of respondents would pay to sit in a child-free section.
"Slim-Line" Seats Receive Slim PraiseThe airline industry's recent introduction of "slim-line" seats doesnot appear to be getting a warm reception, according to survey respondents. Of the 32 percent who have experienced the new seats:
- 65 percent said they are less comfortable than traditional airline seats
- 7 percent said they are more comfortable than traditional airline seats
- 28 percent could not tell the difference
Mobile-Savvy Flyers Checking In then Logging OffUse of mobile devices to research flight prices orcheck in before takeoff continues to rise year-over-year with travelers using their smartphones to:
- Check flight status – 69 percent of respondents, up from 56 percent in 2013
- Check in to flights – 55 percent, up from 38 percent in 2013
- Research flight prices – 48 percent, up from 36 percent in 2013
Once on the plane, travelers are less eager to ante up for their carrier's in-flight WiFi, as 90 percentsay they rarely or never purchase the service. And forget about making phone calls: 81 percent would be opposed to the FAA allowing in-flight cellphone use.
Travelers' Carry-On EssentialsFor a more comfortable flight, from takeoff to touch down, travelers arestocking up on the following flight must-haves:
- Reading materials – 77%
- Medication – 53%
- iPad/Tablet – 52%
- Tasty snack – 49%
- Hand sanitizer – 31%
TripAdvisor Flights Helps Flyers Book WiselyTo help travelers make the best booking decision,TripAdvisor Flights features comprehensive in-flight insights, amenities information and candid traveler photos coupled with the ability to scan for the lowest prices for airlines globally. Travelers can try out these features at www.TripAdvisor.com/CheapFlightsHome.
TripAdvisor® is the world's largest travel site*, enabling travelers to unleash the potential of every trip. TripAdvisor offers advice from millions of travelers, with 500 million reviews and opinions covering 7 million accommodations, restaurants and attractions, and a wide variety of travel choices and planning features — checking more than 200 websites to help travelers find and book today's lowest hotel prices. TripAdvisor branded sites make up the largest travel community in the world, reaching 390 million average unique monthly visitors** in 49 markets worldwide. TripAdvisor: Know better. Book better. Go better.
TripAdvisor, Inc. (NASDAQ: TRIP), through its subsidiaries, manages and operates websites under 23 other travel media brands:
www.airfarewatchdog.com, www.bookingbuddy.com, www.citymaps.com, www.cruisecritic.com, www.familyvacationcritic.com, www.flipkey.com, www.thefork.com (including www.lafourchette.com, www.eltenedor.com, www.iens.nl and www.dimmi.com.au), www.gateguru.com, www.holidaylettings.co.uk, www.holidaywatchdog.com, www.housetrip.com, www.independenttraveler.com, www.jetsetter.com, www.niumba.com, www.onetime.com, www.oyster.com, www.seatguru.com, www.smartertravel.com, www.tingo.com, www.travelpod.com, www.tripbod.com, www.vacationhomerentals.com and www.viator.com.
*Source: comScore Media Metrix for TripAdvisor Sites, worldwide, November 2016
**Source: TripAdvisor log files, Q3 2016