2014 World Cup Kick-off: HVS Brazil Market Pulse
With the world’s biggest sports event commencing in Brazil, HVS São Paulo analyzes the impact of the games on the region’s hotel market
analyzes the impact of the games on the region's hotel market. Despite the turbulent preparations, the event has had a positive start, and hotels in majority of the host cities should have good reasons to celebrate.
Fortaleza and Brasília, are anticipated to record strong performances in a traditionally lean season. RevPAR is expected to double during the month-long tournament in majority of the host cities" says Cristiano Vasques, Managing Director of HVS São Paulo.
After the conclusion of the World Cup, HVS São Paulo will publish a summary, discussingthe initial industry results, as well as the legacy left by the event on the economy and tourism of the country.
HVS, the world"s leading consulting and services organization focused on the hotel, mixed-use, shared ownership, gaming, and leisure industries, celebrated its 35th anniversary in 2015. Established in 1980, the company performs 4,500+ assignments each year for hotel and real estate owners, operators, and developers worldwide. HVS principals are regarded as the leading experts in their respective regions of the globe. Through a network of more than 35 offices and more than 500 professionals, HVS provides an unparalleled range of complementary services for the hospitality industry. HVS.com