Industry Update
Supplier News23 June 2014

Runtriz Launches New Service Enabling Hotel Brands to Transform Any Screen into an Effective Guest Engagement Platform

At HITEC 2014, Runtriz Introduces Robust API Enabling Hotel Brands and Technology Partners to Engage Guests in Previously Unreachable and Unthinkable Ways

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Los Angeles – June 23, 2014 – Guests are adopting mobile at a lightning pace for everything from booking rooms, services & amenities to requesting recommendations from the concierge or even other guests. Every hotel operator – independent or brand, limited or full service, economy or luxury – is experiencing this global shift and faced with the decision of how best to engage and serve guests given its own business objectives, guest profile and budget.

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Responding to demand from its existing client community, Runtriz is launching a new API service

available first to existing members of its client community. The API service will then be available to the broader industry this fall.

With the addition of the Runtriz API, hoteliers and their existing technology partners may transform any

website, app, digital sign, or in-room television into an on-demand guest engagement platform quickly, easily and inexpensively.

"Since last year's HITEC, our clients have increasingly asked how we can bring the Runtriz Platform

that power their existing Apps to other digital endpoints to reach more guests and achieve greater ROI from existing and planned technology investments," said Matthew Allard, CEO and Co-Founder of Runtriz. "We ultimately made the strategic decision to open the Runtriz Platform via a robust API to promote innovation among our clients, hotel community and partners by providing all the tools necessary for hotels to solve their own problems and deliver highly customized solutions and guest experiences."

Alonso Vargas, Runtriz' CTO and Co-Founder, added, "Whether hotels want a branded mobile App

developed by Runtriz or prefer our API to power components of their guest engagement initiatives, we now offer flexible solutions addressing their range of needs. For example, if your hotel brand wants to add pre-stay or on-property guest services to its existing booking app or mobile website, it could use our Request Management System via the API providing the same workflow management, business logic, and communication tools available to our existing App clients."

To learn more about Runtriz' latest innovations and why hotels and casinos globally choose the Runtriz

Platform to power their most important mobile and digital initiatives, please visit us at booth #1713 at HITEC 2014.

About Runtriz™

Runtriz delivers magic moments utilizing an open guest service platform that enables guest service amplification. We strive to enhance both the staff and guest service experience to optimize their time. With over 2000 hotels in 120 countries covering 50 + languages, Runtriz has the knowledge and experience to support your hotels' digital and guest engagement goals. We help our partners increase guest service results be delivering what today's guests want. For more information, or to request a demo, please visit runtriz.com.

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Flinn Flexer
Chief Operating Officer
Phone: (323) 230-9727
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