Travel Tripper announced today that its RezTrip CRS will offer connectivity to all major meta-search sites. Acting as one-stop shops for the consumer to find and compare hotel availability and prices, over the past few years meta-search sites have become a major driver of hotel reservations.

RezTrip partner hotels can now advertise rates on their own website on sites such as Google Hotel Finder, Trip Advisor, Kayak and Trivago in order to gain more direct business. This allows hotels to increase ADR by shifting market share away from high margin OTAs.

Moreover Travel Tripper's RezTrip CRS recognizes mobile traffic on the meta-search sites as distinct from desktop traffic and can return device specific pricing each time a user requests for availability.

"Meta search sites have become a staple of our industry and hotels need to treat them as a marketing channel just like any other. In fact since they deliver highly qualified traffic – people actually searching for hotels on very specific dates and locations – traffic from these sites are highly valuable and convert at astonishingly high rates", said Gautam Lulla, Chief Operating Office at Travel Tripper.

With Travel Tripper's meta-search marketing and connectivity platform, hotels can manage meta-search pay per click budgets and measure ROI in order to focus their marketing dollars where returns are highest.

About Pegasus

Pegasus combines high-tech innovation with high-touch service to give hoteliers more control over their revenue and distribution strategy than ever before. Following their merger with Travel Tripper, Pegasus enables hoteliers to better connect with their guests through an innovative and flexible platform of Reservations, E-commerce, Global Sales, and Business Intelligence solutions that help hotels drive demand and increase revenue and profitability, including the Pegasus CRS, named Best CRS 2022 by Hotel Tech Report. With more than 30 years of experience in global distribution, Pegasus serves hotels across 120 countries from eight offices worldwide in New York, Scottsdale, Las Vegas, London, Paris, Frankfurt, Tokyo, and Hyderabad. For more information, visit www.pegs.com.

Justeen Nason
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